Nighttime Comfort With New Wigwam Women’s Comfort Sleeper Sleep Sock

PRLog (Press Release) - Feb 24, 2010 -
Boulder, CO – Outlast Technologies, the leader in temperature regulating technology, announces Wigwam has extended its range of Outlast® temperature regulating socks to include a new women’s Comfort Sleeper sleep sock. The Wigwam Comfort Sleeper incorporates soft Outlast® viscose fiber to balance foot temperature under the covers keeping feet not too hot, not too cold®, but just right.

The new women’s Wigwam Comfort Sleeper sock is the perfect blend of silky Outlast® viscose, wool, nylon and polyester creating a luxurious next-to-skin feel with temperature-buffering capability for ultimate comfort. Outlast® viscose provides antistatic properties and the true fit top and seamless toe closure provide extra coziness. The Comfort Sleeper sock is ideal for camping, traveling or every night use to keep feet at a comfortable and balanced temperature.

“Wigwam has incorporated the added value of Outlast® temperature-regulating technology for the better part of a decade,” says Robert E. Chesebro Jr., president of Wigwam. “Our customers have come to expect a certain level of quality from us, and with the temperature-regulating and comfort benefits of Outlast® technology, we can deliver a top-of-the line sleep sock.”

HOW IT WORKS
Socks with Outlast® technology interact with the microclimate next to your feet to buffer changes in temperature and humidity. Unlike fabric and insulation that trap heat, Outlast® products continually absorb excess body heat and release it to maintain constant body temperature. This is particularly important in the sleep environment where temperature plays a key role in achieving a good night’s sleep—temperature swings often lead to tossing and turning. Outlast® technology continually recycles body heat to maintain the optimum temperature range for a deeper and more restful sleep.

“Wigwam has set the standard for socks for more than a century and Outlast has been a proud partner in the performance category,” says Greg Roda, president and CEO of Outlast Technologies. “Outlast is also leader in temperature regulation for the specialty bedding industry,” continues Roda, “so we’re thrilled that Wigwam is making inroads in the sleep apparel market. We’re enthusiastic that they’ll see some great traction with these new sleep socks.”  

The Wigwam Comfort Sleeper sleep sock will be available in pink, lilac and light blue July 2010; suggested retail price is $16.00. For more information and to find a Wigwam dealer, visit: wigwam.com.

ABOUT WIGWAM
Wigwam Mills, Inc., was founded in 1905 and is located in Sheboygan, Wisconsin. It is an authentic American brand that designs, manufactures and markets the knitwear that America grew up with. For more information, visit www.wigwam.com or e-mail Wigwam at socks@wigwam.com. Wigwam…Your Personal Best.

ABOUT OUTLAST TECHNOLOGIES, INC.
Outlast Technologies, Inc., a privately held U.S. corporation, is the worldwide leader in developing phase-change materials and applications. As an innovative technology company, Outlast has launched temperature-regulating technology in apparel, footwear, bedding, packaging and labels, and accessories. Originally developed for NASA, Outlast® fibers, fabrics and coatings contain patented microencapsulated phase-change materials called ThermoculesTM, which absorb, store, and release heat, providing increased comfort for consumers. For more information, please visit www.outlast.com.

CONTACTS: Annie Coghill 303.832.2700, ext.202 / annie@ameliecompany.com
Heather Manuel 303.381.2106 / hmanuel@outlast.com

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