Marketing Firm Invests $100,000 in Technology to Power Indianapolis and Dallas Offices

PRLog (Press Release) - Feb 22, 2010 -
During the course of the last year Synergy Marketing Group, Inc., one of Indianapolis’ and Dallas’ largest, full-service marketing firms, has made significant investments in its technology infrastructure to ensure the marketing/PR agency is up, running and available to clients despite inclement weather or staff illnesses. Technology is a competitive differentiator for Synergy because it enables the agency’s staff to be available and responsive to client needs 24/7.

The firm has spent nearly $100,000 to provide employees with mobile devices, laptops, a WAN (wide-area network) and a hosted network. Together, all of these high-tech features, keep the agency online and productive. Staff can access e-mail, files, software and the Internet from anywhere: the office, home or remote sites – even during bad weather or when they are sick.

“With offices in both Dallas and Indianapolis and clients across the country, it’s imperative that we are at the forefront of technology in terms of connectivity,” said Amy Zucker, president of Synergy Marketing Group. “Even though we are a small business, we understand the importance of accessibility. Therefore we have created a technology infrastructure that rivals that of a Fortune 500 business. Since investing in technology, our employees have been able to significantly increase their overall productivity.”

Synergy serves as an outsourced marketing and public relations (PR) department for many of its clients. This includes a full array of outbound marketing and lead generation services. Therefore, the agency’s staff is on-call 24/7 just as an internal marketing executive is. Synergy’s staff uses the firm’s technology tools to track campaigns, press coverage and competitors as well as stay in touch with clients and their vendors, partners and customers.

About Synergy Marketing Group, Inc.
Synergy Marketing Group is one of the industry’s top marketing firms in Indianapolis and Dallas/Fort Worth, Texas. The agency also is known as one of the most experienced public relations (PR) firms in the Indianapolis and Dallas/Fort Worth Metroplex markets. Our team of marketing and public relations specialists provides strategic counsel and hands-on support to help our clients generate awareness, build credibility, create demand and meet revenue objectives. We leverage quantifiable marketing processes and proven best practices to deliver measurable results. Synergy differentiates itself through our partnership approach, dedication to client satisfaction, culture of accountability, and commitment to quality and excellence. Synergy is a certified Women-owned Business Enterprise (WBE). We offer the following services: advertising, strategic marketing, brand strategy, corporate communications, corporate event planning and promotion, lead generation, market research, public relations, media relations, custom Web site development and search engine optimization. To learn more about the firm, please call 888-284-0555 or visit http://www.synergy-mg.com/.