Sophie Lexus, host of the UK's most popular bingo portal Super Free Bingo, is harnessing the power of social networking by using sites like Twitter and Stumbleupon to connect with her fans, clients and competitors.
The famous bingo fanatic loves giving her personal brand a strong online presence by communicating via several different channels on a daily basis. "I love having information at my fingertips and I bet my fans do too, so I try to provide it to them with daily bingo news stories and updates on my two Twitter accounts", says Ms Lexus.
As online bingo is played on the internet it makes sense to reach free bingo fans via online social networking sites, such as Twitter, that are quickly gaining mainstream popularity. Ms Lexus updates both her Twitter accounts every day and is always looking for new ways to promote her favourite online game.
"You've got to get with the times and communicate with people on a level they understand and enjoy. Online social networking sites are definitely the way to do it" says Ms Lexus.
Follow Sophie Lexus on Twitter http://twitter.com/
