Tasawr Interactive, the innovative Riyadh-based Branding and User Experience Design Agency, has just completed the acquisition of the Riyadh and South Asia offices of tekSymmetry Interactive of Kansas City, KS USA.
The two agencies will combine to operate under the Tasawr Interactive name and according to Fahad Alanazy, the Managing Director of Tasawr Interactive, things won't change very much. The acquisition expands Tasawr's capacity to produce great work for clients with the addition of 19 of the best Interactive Advertising and Agile Development experts to an organization that represents some of the best Branding and Interaction design Professionals in the Kingdom of Saudi Arabia. He said, "This acquisition culminates a long standing mutual respect and admiration that each of our companies have had for one another since we began collaborating on various projects. Tasawr is known for impeccable Branding and User Experience and Interaction Design across multiple digital mediums while tekSymmetry is in a class of its own in the country and the region as a great team of Agile Development professionals. Their strong expertise in Web and Mobile development, Data Analytics, Search Engine Optimization, and Strategic Consulting will only propel us forward in many ways. We literally started talking one day and had a deal ironed out within a week and that's just because we have the same goals, vision, aspirations, and modes of operation."
The terms of the acquisition have not been made public and are confidential. The two companies expect to integrate their offerings almost immediately and are already working on merging their resources and staff.
David Herring, a Partner and Creative Director at Tasawr said, "Tasawr and tekSymmetry are very familiar and comfortable with each other since we have worked together on numerous projects in the past with amazing results. Our aim in joining forces was to build upon each other's strengths to create an incredible interactive agency for our current and future clients."
Tim Abbott, the Chief Architect and cofounder of tekSymmetry, said, “Joining Tasawr was literally a "no brainer". While tekSymmetry has become a recognized name for the beauty and quality our work, we were looking for a partner that reflected our core values and everything that we believe an interactive agency should be. Tasawr is a consummate agency and is similar to what tekSymmetry was in many ways. We have always respected its team's passionate delivery, exceptional creativity, client focus, teamwork, and elegant design. I honestly think our two teams have always thought that a merger or acquisition was possible because the combined capabilities of the two entities provide a seamless way to serve client needs."
Tasawr Interactive is currently working on updating its website to reflect its expanded service offerings that are a result of the acquisition of tekSymmetry. Additionally, Tasawr Interactive expects to expand its market leading productivity solutions, bilingual hotel search and listing portal, www.moteel.com, as well as its other properties like, www.rummagepad.com, www.mogawil.com, and munasabah.com.
To find out more about Tasawr Interactive, please visit their website at www.tasawr.com or send an email to info@tasawr.com.



