Professional carpet & upholstery cleaning and disaster restoration specialists Chem-Dry aim to raise the bar and really make a difference for asthma sufferers this year, after announcing Asthma UK as their chosen ‘Charity of the Year’ for 2010. Chem-Dry franchisees up and down the country aim to help raise significant funds through a range of fundraising initiatives and activities during 2010.
In 2010, Chem-Dry is proud to be supporting Asthma UK, the national charity dedicated to helping the one in five households affected by asthma. Most people will know someone with asthma, but many people don’t realise that this condition is serious and claims three lives in the UK every day. In fact, more people die each year of asthma than cervical cancer and testicular cancer combined and sadly many adults and children with severe asthma face frequent hospital visits or can be stuck in their own homes, trapped by breathlessness.
Asthma UK provides support and advice to all people affected by asthma, through a range of projects, dedicated research and services. These can include specialised holidays for children with asthma and a popular Adviceline staffed by asthma nurse specialists.
Neil Churchill, Chief Executive of Asthma UK says: “We are really excited about our brand new partnership with Chem-Dry in 2010 and look forward to working with their staff, franchises and customers to make a real difference for people with asthma and maintain vital services such as our Adviceline”.
Mark Richardson, Marketing Executive, Chem-Dry Franchising, comments “We believe this partnership is a perfect fit for our national network of franchise businesses. Throughout 2010 we will be organising some special events and activities in an effort to raise awareness of asthma and hopefully generate lots of funds for this worthwhile cause. There is little doubt a fair majority of the population will have some personal experiences of asthma and are likely to have a family member who suffers badly from the related symptoms. We intend to build a good working relationship with Asthma UK and hope this partnership will run beyond 2010”.
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