But here you are, ready to take that PMCD of your demo and get 100 or 1000 CDs made. So now what?
The first thing you need to decide is how far you want to go on packaging, seeing as how this is a three-song demo. You can make it look like a retail CD release — with four-color folding booklet in the front of the jewel case, a color insert inside the back, a couple of colors (even full color) on the CD itself. Or you can keep it low-cost (probably a wiser move) and just put CDs with one-color disc printing into the smaller slim line cases and stick a nice label or your bands music biz card on the back. Even though the latter route is the way to go for most of you, we will take a quick look at both options.
If you are not already reading EQ, Recording, Mix tape, Future Music, and/or other music trade magazines, well, you should be. Get a few issues of different mags (plus a copy of Performer mag in your region of the country, like West Coast Performer for the left coast) and start checking out the ads in the back. There are tons of different CD plants and manufacturers;
All this preliminary reading will force you to make your first of several manufacturing-
Take a few deep breaths and get some sleep, because as soon as your order from the replicator or duplicator (or, again, the neighbor’s kid) is finished and you have your 100 or 300 or 1000 CDs, you have a number of important things to attend to, like streaming audio and downloadable files.
Luckily, there is yet another few articles left in this series to tell you how to take care of all this. And stay upbeat: You are in control of your own musical fate, and who better to be in that position with your music and get a record deal.
Noemi Goebel – We provide marketing and promotional services to clients seeking exposure in the music business. We provide Independent Artist and labels with the means to service their records to industry insiders and potential new fans.
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We provide marketing and promotional services to clients seeking exposure in the music business. We provide Independent Artist and labels with the means to service their records to industry insiders and potential new fans.