APAT Goes International by Using LinkedIn, a Business Networking Community!

Feb. 3, 2010 - PRLog -- While implementing new ways to increase business and striving to be the leading mobile notary closing company available, APAT Real Estate Settlement Services truly has gone to the next level.  By leveraging new media platforms, reaching out to our clients and industry network for feedback and constantly providing better service has paid off in a different way this time:  a very significant way.  APAT Real Estate Services is now international!

To say we have grown our network even more would be an understatement. And in this case, social media marketing gets all the credit.  None of this would have happened without it.  Let me explain what I mean.

A while back, I joined a group on LinkedIn:  British American Connections.  The organizer, John McLoughlin, started the group as a local real estate networking group here in Orlando.  We also meet in person here locally.  But the online network on LinkedIn, British American Connections,  is a strategic bridge between British and American real estate agents.  Talk about social media transcending space and time!  From local to across the globe and from in person connections to virtual connections all without limits…it just doesn’t get any better than that.

Here’s how it started:  I received a call from a title company here in Florida asking if mobile notary services could be done in London, and if so, could APAT handle the closing.  They called me because both their US and London connections had been telling them it could not be done and they knew I had a London connection in my database.  McLoghlin, is not only from the UK, but still has many real estate connections there.  So although they were told it could not be done, I was able to firmly answer, “Yes it can – and yes, APAT can handle it.”

I also already knew how to handle to closings in London because I was ahead of the game.  Knowing this possibility may arise, I got up to speed through LinkedIn, Twitter and some other online research on how UK closings are handled.  So when the call came, APAT Real Estate Services was ready to go.

I have been truly amazed at the power of social media and what it has to offer.  This story just goes to show what you can learn and who you can meet when you target who you follow and engage your entire social media campaign around your niche industry and a targeted audience.

This is just one success story of how impactful social media marketing can be for any company looking to grow.  It not only connects you to your niche industry, it educates you in the process.  It helps you grow your business, your brand and…your net worth.  For anyone not using social media marketing to develop their business, they truly are missing the boat.

# # #

APAT Real Estate Settlement Services, http://www.apatsettlementservices.com/, is owned and operated under its President, Nicole Mickle.

Nicole has developed an expert team of Signing Agents that specialize in mobile mortgage closings. The Nicole Mickle_picAPAT Signing Team comes to the client, ”any place, any time,“ providing Nationwide Stress Free Closings that Make Cents! The APAT Signing Team is spread out across the US and Puerto Rico and are available any time, day or night, weekends, and holidays. Be sure to inquire about eSigning Capabilities and Notary Coverage.

APAT offers a guarantee of closings done in 3 hours or less, or your money back. Please get details here: http://www.apatsettlementservices.com/gurantee.htm

Nicole has 13 years in the mortgage industry, holds a B.S. in Business Economics from Florida A & M University and has worked for many mortgage companies, primarily as a Mortgage Broker, and is Certified in Real Estate Closing Procedures by The Fund.