CONTACT:
Bryan Lam
2K Sports
(415) 507-7677
bryan.lam@2ksports.com
Meg Maise (Corporate Press/Investor Relations)
Take-Two Interactive Software, Inc.
(646) 536-2932
meg.maise@take2games.com
2K Sports to Award One Million Dollars to First Person to
Throw a Perfect Game in Major League Baseball® 2K10
2K Sports puts their money where their mouth is with unprecedented skill-based competition
New York, NY – January 28, 2010 – 2K Sports announced today that they will give away an unprecedented cash prize in the amount of $1,000,000 to the first person who throws a verified perfect game in Major League Baseball® 2K10, the next iteration of the popular Major League Baseball® 2K series, prior to May 2, 2010. The special contest, available for the Xbox 360® video game and entertainment system from Microsoft through the Xbox LIVE® online entertainment network and PlayStation®
“You don’t see too many perfect games thrown in MLB 2K, but we’ve seen it happen,” said Jason Argent, vice president of marketing at 2K Sports. “Our goal is to celebrate and highlight Major League Baseball 2K10’s superior pitching and hitting mechanics this season, while also giving one of our loyal fans the thrilling opportunity to be rewarded with a lot of money.”
“Every baseball fan knows pitching a perfect game is one of the most difficult and rarest accomplishments in all of sports, and that’s what makes this million dollar contest so compelling,”
Fans will be able to participate in the $1,000,000 Major League Baseball 2K10 contest beginning on March 2, 2010 at 12:01 AM PST, and ending on May 1, 2010 at 11:59 PM PDT. To compete, gamers must play in MLB Today mode, select from any of the available matchups, and then choose the option to participate in the ‘Major League Baseball 2K10 contest’ that will automatically default to the proper gameplay settings according to the official gameplay rules. Entries must be recorded via camera or digital video recorder in compliance with guidelines provided by 2K in the Official Rules, and all eligible entrants must submit a copy of their recording in its entirety for verification. Submissions will only be accepted on DVD. To ensure accuracy in the verification and submission process, 2K Sports has partnered with Twin Galaxies International, the worldwide authority on video game world records, and provider of scores to Guinness World Records that are published in the Guinness World Records: Gamer’s Edition. For more information about the $1,000,000.00 Major League Baseball 2K10 contest, please visit: www.2ksports.com/
Developed by Visual Concepts, a 2K Sports studio, Major League Baseball 2K10 is rated E for Everyone by the ESRB and will be available on March 2, 2010 for Xbox 360, PlayStation 3 system, PlayStation®
2K Sports is a division of 2K, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).
* Sony Computer Entertainment America takes no responsibility for this offer.
Rules and Regulations
Game must be played on Xbox 360 or PlayStation 3. Open to legal residents of the 50 United States and the District of Columbia (D.C.), who are 18 or older (excluding residents of AZ, CT, MD, ND, and VT). Void in AZ, CT, MD, ND, VT and where prohibited. Begins on 3/2/2010 at 12:01 AM PST and ends at 11:59 PM PDT on 5/1/2010. Contest subject to, and entrants agree to be bound by, the official rules published at www.2ksports.com/
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software, Inc. is a global developer, marketer, distributor and publisher of interactive entertainment software games for PC, PlayStation®
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