Rejection and misunderstanding are brutal realities for cold callers.
No one knows this better than Wendy Weiss, the "Queen of Cold Calling."
She has set out to change the public's perception of cold callers. "We are your friends, your families, your brothers and sisters. Cold callers have feelings too," says Weiss.
"Cold callers should stand proud," adds Weiss. “They make an invaluable contribution to business growth and the national economy.”
Weiss is launching a campaign to change the public's negative views and help cold callers reclaim their dignity. She has proclaimed January 30th as National Be Nice to Cold Callers Day.
She is promoting National Be Nice to Cold Callers Day "as a fun way" to raise public awareness and encourage telephone sales professionals to be proud of the work they do.
"It's a two-way street," says Weiss. She advises cold callers that if they treat their prospects with friendly respect and it is likely be returned. She teaches cold callers to use compelling scripts to grab prospect’s attention quickly and eliminate buyer hostility from the sales conversation.
Ms. Weiss has long been an advocate for cold callers. Her newly released book, The Sales Winner’s Handbook, shows them ways to have fun and engage prospective customers without upset for either party. For information on the book, visit: http://www.salesdog.com/
For information on National Be Nice to Cold Callers Day, contact The Queen directly, wendy@wendyweiss.com or (212) 799-4389.
About Wendy Weiss
Known as The Queen of Cold Calling, Wendy Weiss is an author, speaker and sales coach. She is recognized as one of the leading authorities on lead generation, cold calling and new business development. Her clients include Avon Products, ADP, Sprint and of businesses throughout the country. Ms. Weiss has been featured in the New York Times, BusinessWeek, Entrepreneur Magazine, Selling Power, and Sales & Marketing Management. She is the author of several bestselling books including the newly released Sales Winner’s Handbook.
