ORLANDO, Florida — Casa Latino International, an Orlando-based multicultural real estate firm, has launched a global development initiative to expand the Casa Latino brand into select markets in South America and Europe, further strengthening the real estate franchise brand beyond the U.S. territory.
The expansion of Casa Latino International into the worldwide marketplace will establish partnerships with foreign real estate professionals, agencies and brokerage firms to create an access point to the U.S. realty markets, including access to the Multiple Listing Service (MLS).
Sonny Buoncervello, president of Casa Latino International, is spearheading this global marketing initiative with the support of Dream Factory Productions, a multicultural marketing and advertising agency with experience in the development of brands in global markets.
“Casa Latino International is creating ambassadorial-
Buoncervello has over 35 years of experience in the real estate business and played a pivotal role in the development of two of Central Florida’s most beautiful resort communities, Celebration and Reunion, which gives him a unique advantage in real estate market development. In his desire to expand the Casa Latino brand internationally, Buoncervello recently brokered a Master Franchise Agreement with Eros Spinozzi, President of Italico Srl, to develop the Casa Latino brand throughout Italy.
During the first quarter of 2010, Casa Latino International plans to expand the real estate brand to Mexico, Costa Rica and Brazil, all countries that offer excellent market potential given the established travel routes to U.S. airports with a constant flow of tourists and business travelers.
Through the establishment of partnerships with agents and brokerage firms in the Latin American territory, as well as in Spain and Italy, customers will benefit from the opportunity to purchase real estate in many of the most popular destination cities in North America—a growing trend in countries with strong middle class segments.
Since many are likely to be unfamiliar with real estate transactions in the U.S., Casa Latino International’
ABOUT CASA LATINO INTERNATIONAL
Casa Latino International is a real estate agency based in Orlando, Florida, offering residential and commercial real estate properties to multicultural markets, including the Hispanic-American communities throughout the United States. Casa Latino International serves as the global development branch for Casa Latino Real Estate, the fastest-growing multicultural real estate brand in the world.
For more information about Casa Latino International, its services and franchise development please visit http://www.CasaLatinoInternational.com.
ABOUT DREAM FACTORY PRODUCTIONS
Dream Factory Productions, Inc. is a full-service marketing, advertising and creative production company located at Universal Studios in Orlando, Florida. Dream Factory Productions offers both traditional and cutting edge agency solutions for global-minded companies in the United States and more than a dozen countries worldwide.
For more information about Dream Factory Productions, please visit http://www.DreamFactoryProductions.com.
MEDIA CONTACTS:
Sonny Buoncervello, President
Casa Latino International
Phone: 321-624-9777 | Email: info@CasaLatinoInternational.com
Andres Goyanes, CMO
Dream Factory Productions
Phone: 407-224-5227 | Email: andres@DreamFactoryProductions.com
Photo:
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