Madison Handbags of New York, a designer handbag company, now has an independent consultant based out of Sun Prairie. Celia Zeinert, the company’s first consultant in Southcentral Wisconsin, is very excited to bring Madison Handbags to the greater Madison area.
“Madison Handbags is a revolutionary company that puts the power of design in the hands of the consumer. With the eclectic tastes of many women here in Dane County, I think this fresh idea will resonate well with many people,” says Zeinert.
Madison Handbags was started in 2003 by Trish Rost in the basement of her home. It took her nearly two years to finalize the designs for the first 14 bags in the collection. The first handbags were cut by hand in Rost’s basement and sewed by a small network of home-based seamstresses. At first, when Rost was working on her own, she sold 20 bags a month. Now, she estimates the company sells some 2,000 bags monthly. In 2009, Madison Handbags expanded to a production facility in Troy, NY to accommodate the growing demand.
Madison Handbags sells their designer purses through independent consultants at home-based parties. Guests at the parties are given the option of 16 different handbag styles which can be completely customized with over 80 fabric selections. The fabric, hardware, and liner are chosen by the customer, making the bag entirely unique and one-of-a-kind. Each handbag is hand-sewn to the customer’s specifications in New York, and includes a hand-signed card by the seamstress who manufactured the handbag from beginning to end.
“Besides the ability to completely customize your purse, I think the most exciting part of Madison Handbags is the manufacturing jobs this company brings back to the United States,” says consultant Celia Zeinert. “The area where our factory is located used to have over 14,000 manufacturing jobs, and now only a handful of these jobs remain. Anyone who buys a handbag from Madison Handbags can feel good about giving manufacturing jobs to women right here in the US.”
More information on Madison handbags can be obtained online at www.madisonhandbags.net/



