From business owners, corporate marketing directors, even job seekers are leaving visual footprints for all to see. Everyone who’s anyone along with everyone else is working the social media networking scene heavier than ever these days. Facebook, Twitter, LinkedIn, YouHub, YouTube, MeetUp, Ning, the list goes on and on. The question is; are you putting your best face forward?
Sure, you’ve got a digital camera maybe a mini-dv or digital camcorder. In fact, your laptop is probably equipped with a half decent webcam. Those things are getting cheaper and cheaper by the day. Snapping a head shot and slapping it on whatever profile page you choose takes less than 5 minutes.
And hey, if you’re not all that software savvy, the neighbor kid can cut and paste your face into a cute little background. It’s become so common that the word ‘photoshop’
Even online you only get 1 chance to make to make that all important first impression. One quick look at your ‘pic’ and that potential client, partner or your next employer has all but made their mind up about you. Are you really willing to put that risk in the hands of the kid next door?
“First impressions visitors to my website have are crucial!” says Betsy Skibinski, owner of Betsy’s One of a Kind Costume Jewelry Design. Finding a resource that could achieve the professional results she needed was very important. “I needed a professional photography artist, not some kid at a computer”!
Betsy, a seasoned corporate professional turned entrepreneur, needed an edge. “My jewelry is all 1 of a kind and high quality. Jared [Senior Master Artist] at Retouch Express was very good, very focused and meticulous.”
Dave Matthiesen, a professional leadership speaker, knew he’d be judged on his professional appearance the moment someone picked up his brochure or clicked on his Facebook page. “I was at a point where I wanted to further develop my speaking career. I needed an image that would do justice to my experience, something professional. I needed to be me, but…. Better.”
Senior Master Artist Jared Silver has been watching as social media profile sites explode, “There are countless professionals on LinkedIn, Twitter and Facebook alone, each trying to make that all important first impression”. As an experienced commercial photographer, Jared understands the value created by a professional picture, “We live in a very visual time. Social Media, the internet, drives us to make instant decisions and most of the time we base those decisions on how things look, and how that makes us feel.”
Even though we know we shouldn’t, it still seems many people still judge a book by its cover. From business owners to marketing professionals, and yes, job seekers, using the tools of social media means putting pictures of ourselves along with our ‘profiles’
***End Press Release Text
For more information on this press release or on commercial and business photography enhancement contact Jared Silver, Senior Master Artist of Retouch Express. Via email, jared@ataglancemarketing.com or, via phone 847.304.4446.
