Synygy to Manage Sales Performance Management Processes for Leading Pharmaceutical Company

PRLog (Press Release) - Jan 21, 2010 -
Synygy Inc., the largest and most experienced provider of sales performance management (SPM) solutions, announced today that a leading pharmaceutical company has engaged Synygy to automate and manage the sales goal management and sales compensation management processes for one of its major U.S. divisions. The deal for a hosted software-as-a-service solution supporting 300 sales territories closed last quarter.

The company began its search for a solution provider after an acquisition exacerbated a set of problems associated with an error-prone manual system, including: challenges related to managing quotas through a growth stage; ineffective sales force communications; and a lack of visibility into sales performance.

“With nearly twenty years of experience providing SPM software and services to the world’s leading pharmaceutical companies,” said Mark A. Stiffler, Synygy president and CEO, “Synygy brought a wealth of industry knowledge and domain expertise to this competitive vendor selection process, which led to our client’s decision to select Synygy as the best SPM solution provider.”

About Synygy
Synygy is the largest and most experienced provider of sales performance management software and services. These include SPM solutions for: sales compensation management (incentive compensation; rewards and recognition; and total compensation); sales communications management (sales portals; reports, dashboards, and analytics; and analyses, alerts, and answers); sales goal management (territories and channels; quotas and objectives; and pipeline analysis and forecasting); and sales process management (recruiting, evaluating, and training; data repository and data processes; and workflow processes). Based in Chester, Pennsylvania, with extensive operations in Europe and Asia, Synygy has achieved 19 continuous years of success.