Discountshuffle Launches New Features on its Social Shopping Network

Jan. 13, 2010 - PRLog -- After a successful launch in September 2009, Discountshuffle an aspiring social shopping network offering discounts and rebates has launched two new key features, geo-location tagging of ads and the Shufflebar.

Geo-location tagging ads allows online shops to target their ads and discounts to users of a specific country or region to which they deliver. The feature works by correlating the IP address of the user with the countries the online shop has chosen to run their ads in and ensuring that only users who live in the respective countries are shown the ads.

The Shufflebar is a bar the loads on top of each online shopping site the user is redirected to, giving users the option of more easily being redirected to the next online shop should they wish to. In addition, this feature allows online shops to communicate a message, for example a discount code to each potential buyer making it easier for online shops to advertise.

Currently Discountshuffle operates by having online shops register one or several discount / coupon codes on their site, which are added to a pool of links. Users that navigate to Discountshuffle are redirected to a randomly shuffled discount out of the pool. At this stage the user has the option to either purchase the items on offer or make use of the Shufflebar to see the next discount.

The site offers several advantages for both users and shops. Users have a centralized place from where they can obtain discounts in a fun way. They can also explore new shops and subsequently find new items that they can buy at a discount. Shops benefit from the opportunity that they can advertise via a unique concept and target an audience that are willing to spend money for the right product and discount.

Discountshuffle is based in Germany, currently focusing primarily on the US and European online shop advertising market. The team behind the project are based in Germany and Spain with experiences as wide ranged as media and corporate finance. Nevertheless the much needed IT knowledge lies in house.

In summary Discountshuffle offers a portal, where online shops have the option of advertising discounted products to users that are on the lookout to make a deal on their next purchase.

Related Links
http://www.discountshuffle.com