From January 2010, Streetcar will add the BMW 1 and 3 Series to its existing fleet of VW Polos, Golfs, Tourans and Transporter Vans, increasing the number of vehicles from 1100 to just under 2000 by September 2010.
As Brett Akker, Streetcar's co-founder explains: "These moves are part of our radical expansion plans for 2010 and will create a more dynamic service to suit our increasingly diverse customer base. Now we have something to suit every occasion, budget and member; from the student to the city professional to the business opting to replace their pool car scheme with a more cost-effective alternative1. We believe our growth will enable more and more people to consider giving up a car, a trend which we’ve already seen increasing dramatically over the past six years.”
Streetcar has become an increasingly popular alternative for those who need occasional use of a vehicle. Membership has more than doubled in just over 12 months to 75,000 and is expected to rise to 250,000 by 2012. The scheme boasts over 1000 locations across seven cities; London, Brighton, Cambridge, Southampton, Guildford, Maidstone and, most recently, Oxford. The number of locations is to increase to 2,000 during the course of 2010.
Jesse Koti, who regularly uses Streetcar, said: "I am delighted that Streetcar is introducing BMW to its range. Driving a luxury car will make our trips an even more pleasant and enjoyable experience. Streetcar has just become an even more attractive alternative to owning a car in the City."
The new BMW models will be available 24/7 for rent by the hour, day, week or month. Members will be able to reserve a car online (www.streetcar.co.uk)
