Mooresville, NC – Keyed-Up Motorsports, a new NASCAR Sprint Cup Series team making its debut in the 2010 Daytona 500 with the No. 90 Chevy Impala, announced today that owner Raymond Key and newly-named crew chief Doug Richert will be the guests on Sirius NASCAR Radio’s The Back Stretch with host Jerry Bonkowski, Sunday, January 10, 2010.
Richert, a NASCAR veteran and a former champion crew chief with Dale Earnhardt, will be on the radio show at 12:30 PM ET to discuss the progress of the team’s preparations for Daytona and also give some insight as to what the team is looking for in their search for a driver.
Key, a prominent Virginia businessman, will be a guest at 2:00 PM ET and discuss his remarkable journey to the NASCAR Sprint Cup Series that was marred by tragedy along the way. Key will bring a personal side to Keyed-Up Motorsports as only he can and discuss everything from growing up on the streets to the murders of his father and brother.
Sirius NASCAR Radio is located on Channel 128 and is the home of unprecedented inside access to everything NASCAR.
About Keyed-Up Motorsports in the NASCAR Sprint Cup Series
Founded by prominent Virginia businessman Raymond Key, Keyed-Up Motorsports in the NASCAR Sprint Cup Series is the sister team of Key Motorsports, a NASCAR Nationwide Series and Camping World Truck Series team owned by Key’s older brother Curtis. Keyed-Up was formed in 2009 to expand the Key family-owned racing operations to the top three tiers of NASCAR. Fielding the No. 90 Chevrolet Impala, Keyed-Up Motorsports plans to race to win and will make its highly-anticipated NASCAR Sprint Cup Series debut in the 2010 Daytona 500. From start to finish, the Key brothers always deliver high speed results and look forward to the challenging endeavor of becoming amongst the sports’ greatest owners in NASCAR history! For more information about Keyed-Up Motorsports on the web, please visit: http://www.KeyedUpMotorsports.com
Media Contact Information
Wild Sports Marketing
PO Box 902
Pioneer, OH 43554
Ph: 419-330-1010
Web: http://www.wildsportsmarketing.com
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