While some customers wake up early to take advantage of sale items at their favorite retail outlet, there are even more choosing to avoid the crowds and use online shopping from the comfort of their own homes. In some cases, companies are giving better deals to online shoppers than to in-store purchases."
"Websites in today's competitive online marketplace will not survive without Search Engine Optimization (SEO)," says Josh Goodman, founder and CEO of ATAK Interactive (ATAK). "Online customers aren't going to scroll through pages of search results to find their gifts; they will go for those at the top of the list."
One of the ways SEO works, is by taking key words and phrases that users most commonly enter into search engines like Google or Yahoo, and incorporating them into the website content and programming. The more relevancy the SEO words and phrases have with what the user is searching for, the higher up in the search results a particular website displays.
"Customers need to find what they want quickly and efficiently,"
A strong online presence is essential to remain competitive in the marketplace, and Search Engine Optimization is just another way that ATAK is using their expertise to help smaller e-commerce websites compete with the online retail giants in shopping seasons.
ABOUT ATAK INTERACTIVE
Founded in 2005, ATAK is a leading specialist in online business strategy with a network of over 150 designers specializing in ecommerce programming & web design, online marketing and advertising, website design, branding, SEO, and social media services. In the past, the ATAK design team has built applications for real estate agents, school districts, government agencies, retailers, etc. Currently, they are working on developing innovative ways to encourage users stay on websites longer.
For more information on ATAK Interactive, visit www.ATAKInteractive.com