A “Fresh” Change for This New Year!

Jan. 5, 2010 - PRLog -- HOUSTON, TX - Many people decide on their New Year’s Resolutions in January, but most find themselves not keeping their self-derived promises in as little as 30 days. According to the nation’s top year-round air filter replacement and recycling service, a “change” is in the air you breathe.

“This year will be a year of Health and Empowerment”, said Joni Bock, CEO of the Fresh Air Club (http://www.freshairclub.com). “In 2010, we expect people to forgo large appliance purchases, costly home renovations, and “green” or “energy efficiency” projects, and instead focus on maintaining the investment in their home, protecting the environment in which they live, and improving their quality of life.”

Among the Top 10 New Years Resolutions according to the Franklin Covey 5th Annual New Year's Resolutions Survey, “improve financial situation”, “lose weight”, and “develop a healthy habit” are the top three, and 57 percent say there is a strong belief that life will improve in the coming year. Can changing your home air filter help you achieve your most desired New Years' resolution? The experts at freshairclub.com say they can.

Resolutions follow in close with the sentiments of the markets when it comes to financial forecasting. “This year is going to be about savings,” says Ms. Bock. “For instance, living healthier or getting fit is always a very popular resolution. What will be different this year is that people will be looking for unique ways to save on the things that impact their health and quality of life the most. This means looking beyond just the coupons, diets, and exercise and getting more educated about preventative measures they can take as well.”

According to the Environmental Protection Agency, poor indoor air quality is one of the “top 5 health risks to Americans” and is easily preventable by changing your home’s air filter at least every sixty to 90 days (www.epa.gov). “Most Americans haven’t been told the impact of their home’s air quality to their energy costs, health, and home maintenance expenditures”, Ms. Bock points out. “Replacing your air filter with creates a positive change in nearly every area of your life – from saving you money each month on electricity and AC system maintenance to healthier living at home.”

Most people begin new regiments, programs, and goal plans with good intentions. However, behavioral experts suggest setting realistic goals and finding a partner to hold you accountable if you want your resolution to stick. These were considered as part of the development of the convenient home delivery plans and pricing of replacement air filters program of the Fresh Air Club. If you are looking to make a New Year’s Resolution that you can really keep, Ms. Bock suggests making a simple, yet powerful change – “Join the Club!”

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About The Fresh Air Club
The Fresh Air Club (http://www.freshairclub.com) is the ONLY residential air filter delivery and recycling service, offering Members scheduled shipments of high efficiency, MERV-11 rated filters on a 30,60, or 90 day plan through-out the year to help their families keep their indoor air quality fresh, clean, and free from harmful pollutants while at the same time recycling each filter through an innovative pre-paid return/ tracking system that results in 0% local landfill impact. The company's appeal and success is centered on the convenient and eco-friendly business model that addresses poor indoor air quality of homes and the requirement for more companies to offer “green” solutions.

© 2010 Fresh Air Club, LLC. All rights reserved. Fresh Air Club, the Fresh Air Club logo, and Fresh Air University are either registered trademarks or trademarks of Fresh Air Club, LLC in the United States. All other trademarks are property of their respective owners.
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