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Follow on Google News | Afribiz Launches OpenBizMarket Platform to Reveal the Real Picture of Business in AfricaWhile there are incredible opportunities and growing interest in business and investment in Africa, challenges still hold the rush back. Afribiz intends to use its OpenBizMarket™ platform to transform paradigms about doing business in Africa.
By: Afribiz/Bizconcierge The OpenBizMarket™ It sounds similar to news agencies that say they will put you in the middle of the action, or perhaps other online marketplaces. But Afribiz’s founder, Lauri Elliott, shares that it is something quite different. “The vision of OpenBizMarket™ To accomplish this, the OpenBizMarket™ Second, information about business in Africa needs to be treated, not as discrete information channels, but as a full body of knowledge. Both these approaches help businesses and investors make strategic, successful decisions in a complex and chaotic business environment. At this point, says Elliott, “Afribiz’s position is to serve our community in the roles of navigator and metamediary. We need to bring available information to the forefront. Information on Africa is often found through haphazard, or even extensive, research on the part of our community. Once we do this, we then help them contextualize the information and intelligence. This helps our community navigate investing and doing business in Africa successfully.” In light of these roles, Afribiz has rolled out alpha versions of OpenBizMarket™ Elliott says, “The results are promising. We see traffic has more than tripled and people are staying on the site longer. Just these figures tell us we are headed in the right direction.” # # # Afribiz is a “new economy” communication/ End
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