24diamonds.com, an online brand new high-quality timepieces retailer, has launched a new feature allowing shoppers to search items on the site based on color. The "Shop by Color" feature allows users to narrow a detailed product search by color, or shop for a product by color alone, such as yellow ring or red watch.
This feature allows shoppers to browse the site in a much more natural way which can be appealing to customers with little or no experience buying online. This way, shoppers can search for an item based on keywords and color in a way that is similar to how they shop for items offline.
"I think, this new “Shop by Color” feature is very useful. I can filter search results not only by price, collection or brand but also by color. The “Shop by Color” feature is just another way we make shopping easier for customers." said Tara Popovitz, communications specialist.
This feature can be found under "Narrow Your Results" box at the bottom of any search results page on the site. So, how about making your shopping experience a lot easier? Try "Shop by Color" feature at http://www.24diamonds.com



