Chicago (word count: 726)
Franchise Expo Paris, the international business trade show, will be held from March 14 to 17, 2010, at the Exhibition Center at Porte de Versailles in Paris, Pavilion 3. On a 23,000-square-
As a privileged exchange platform between franchise and investor networks, the trade show expects 30,000 visitors looking for business opportunities. In 2009, 13% of attendees were foreign, from 78 countries. Franchise Expo Paris is the only trade show to provide future business owners with a chance to discover the interior decoration and ambience of French and foreign stores in such large numbers. In 2010, most of the 450 exhibiting brands will once again be reproducing their franchise concept within their booths to help investors find the one that suits them best.
As a genuine launchpad toward overseas markets, Franchise Expo Paris will be catering to these market, as 24% of exhibitors will be overseas franchisors. All international franchising experts will be there in 2010, including consultants, lawyers, bankers, franchise associations or real-estate agents.
For the first time since its inception in 1982, Franchise Expo Paris will open its doors on a Sunday. In modifying the schedule, organisers Reed Expositions France and the French Franchising Federation (Fédération Française de la Franchise, FFF) aim to boost trade show attendance by further facilitating contacts between franchise networks and the growing numbers of people interested in starting their own business.
For the 2010 edition, besides the usual Spanish and Italian pavilions and the International Village, Franchise Expo Paris will introduce three new pavilions: Canadian, American and Moroccan. The guest country of honor will be Morocco. As a particularly dynamic country in terms of commercial exchanges, Morocco today means high development potential for French and foreign brands.
Lastly, as happens every year, Franchise Expo Paris will hold a four-day intensive conference program about various key issues in the franchise sector, a series of meetings based upon the sharing of experience with major figures in business networking, as well as free daily training programs offered by the franchise school with customized visits, and more.
About Franchise Expo Paris:
Every year for over a quarter of a century, Franchise Expo Paris has been boosting the development of networks in France and abroad, helping thousands of entrepreneurs achieve their dream of founding their own business. Franchise Expo Paris is the privileged meeting platform putting company founders and retailers in touch with over 450 French and international brands.
In order to ensure a successful project, Franchise Expo Paris gathers all of the professionals needed to support, advise and inform them, as well as help them find required funding. It is thanks to this unique offer, which includes high-exposure store brands and concepts that are developing in new markets, that entrepreneurs can compare, projecting themselves into the brand’s world, and thus join the network best suited to their ambitions.
About the FFF:
Since its founding in 1971, the FFF (French Franchising Federation) has had one ambition: to make franchising the best means of development for modern trading. With close to 125 member networks selected according to ethical criteria and representing 40% of French franchisees, the FFF is an essential interface between public authorities, network founders, entrepreneurs and investors.
It grants franchisors and future franchisors and franchisees the training and information they need to develop and to export... It holds discussions with public authorities and local elected officials about the vital modernisation of trading and merchant services, of which franchising is one of the most powerful vectors. Through its exchange and research programmes, it contributes to ongoing changes in franchising, a strategy currently used by over 1,234 commercial networks in France — representing close to 50,000 points of sale. In France, the franchise sector presently boasts over 315,000 employees, a turnover in excess of €47b and a growth rate above 10% (in amount of new networks and points of sale) in the most dynamic sectors (services to individuals, real estate, specialised food). Such confirmed success further supports, encourages and nurtures the FFF’s ambition as the spokesperson for entrepreneurs who create and who develop through franchising. www.franchise-
High-resolution images are available on request.
For more information, please contact:
Agence Hopscotch
Ken Saint-Eloy / Sandra Pons
Tel.: +33 1 58 65 00 79 / +33 1 58 65 01 03
E-mail: ksainteloy@hopscotch.fr / spons@hopscotch.fr
or:
FRENCH TECHNOLOGY PRESS OFFICE
205 North Michigan Avenue, Suite 3740
Chicago, IL 60601
Fax: (312) 327-5261
E-mail: contact.ftpo@
