Founder of One-Earth.com, Steven Matt, and Journalist, Catilin O'Connell
- Dec. 28, 2009 -
It’s easy to find information, whether you use the search box or browse by category. All the facts and tips are organized by city and further broken down into categories. The launch of One-Earth.com marks a momentous occasion for the advancement of how information about sustainability is disseminated and obtained.
One-Earth.com, like Wikipedia.org or Craigslist.com, is a form of “bottom-up”
social media that is powered by the people who use the site. The goal of One-Earth.com is to ‘index the world’s environmental solutions’. The wiki-powered index at One-Earth.com allows people to collaboratively create and edit environmental solutions in real-time. One-Earth.com lists places to find local organic food, compost drop-off locations, community events, recycle centers and much more. The index is organized by city, and further broken down into categories like "Conserve Energy," "Personal Care," "Restaurants/
Solutions can be posted instantaneously by any registered user with a computer and Internet connection.
Traditionally, information about ways to reduce one’s negative impact on the environment has been derived from top-down media in the form of magazines, newspapers, Television shows. Traditional top-down media prevents the information from being effective in two ways: 1) because the information is often targeted at people across a vast geographic area, the content tends to be irrelevant to provide any specific concrete tips and facts 2) valuable time is lost in the process of editing, reviewing, publishing, and archiving the content. Both of these old ways of organization and disseminating information slows down the process of getting people the information they’re looking for.
One-Earth.com is free for everyone to use; there are no subscription or registration fees and there's no need to register to view the index. One-Earth.com also offers geographically-
specific articles of local events, restaurants, businesses and more, which are written by paid, local writers that contribute a unique perspective.http://www.One-Earth.com
was started in Fort Greene, New York in 2006 by Steven S. Matt, a graphic designer and graduate of Pratt Institute. The company is on track for global expansion; in two years, it plans host an index for every major city in the United States. Eventually, the company plans to host an index for every major city around the world.
One-Earth.com is changing the way people go green and save money. The website, which launched this year, is on track to "index the world's environmental solutions", by allowing anyone to edit the index using a wiki. One-Earth.com works like Wikipedia and it's free.
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One-Earth.com is the largest index of eco-living tips. Search or browse by city and category. It works like Wikipedia and it's free.Photo: