Morton Jeffrey, owner of Jeffrey's Automotive in Watauga, Texas, recently announced the hiring of Kelly Jeffrey Vaughn to focus on customer relations. Kelly is Morton Jeffrey's oldest daughter, and returns to Jeffrey's Automotive to focus attention on enriching the customer experience.
"I'm thrilled to serve our family business and look forward to communicating with as many of our past and present customers as possible," said Ms. Vaughn. "With over 5,000 repeat customers in 2009 alone," she continued, "it is an exciting privilege to reach out to so many served by Jeffrey's Automotive over 30 years."
Ms. Vaughn's duties will include:
• communicating with Jeffrey's extensive customer database through traditional and online communication tools,
• following up with customers and capturing the many postive customer experiences,
• acting as a communication liaison with local media and other community organizations,
• sharing resourceful information with current and future customers via Jeffrey's Automotive Facebook Fan Page, upcoming blog and website (http://www.jeffreysautomotive.com).
Kelly is a graduate of Abilene Christian University (Abilene, Texas) with a degree in communications. Kelly and her husband, Randy, live in Fort Worth with their four children.
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