SSB BART Group and Bentley University have been added as the newest User Experience Alliance (www.UXalliance.com)
The network’s first corporate member, SSB BART Group (www.ssbbartgroup.com)
“Joining the UXalliance affords us the ability to offer our products and services internationally with the intention of navigating multi-national companies through the many different accessibility requirements they encounter across counties and cultures,” explains Karl Groves, Director of Strategic Planning and Product Development at SSB BART Group.
The UXalliance’s first academic partner, The Design and Usability Center (DUC) (www.bentley.edu/
Bill Albert, DUC Director and author of Measuring the User Experience (2008) and Beyond the Usability Lab: Conducting Large-scale Online User Experience Studies (January 2010), explains that DUC’s dual mission is to “serve corporate clients and train students to produce cutting-edge user experience research studies.”
Albert predicts that due to the network’s array of shared experiences, best practices, and use of the latest technology, the UXalliance is “perfectly positioned to be the leaders in the industry as attention shifts towards understanding and improving the entire user experience, for a wider, more international population.”
Along with the addition of our new partners, the UXalliance has launched a redesigned website (www.uxalliance.com)



