Websites and Internet Marketing ideas that Stand Out from The Crowd from Signature Image Consultants

Dec. 15, 2009 - PRLog -- If you thought you couldn't afford an effective internet marketing campaign on shoe-string, think again!

The recession is forcing many organisations to slash their marketing budgets, which isn't necessarily a bad thing.


So how should you go about promoting your website?

Before you go about spending any money on internet marketing services, clearly define your  target audience, set some realistic and measurable goals and get your marketing strategy right first!

If you're working on a tight budget, you're not alone. It's a full time job, so I'd recommend working with a specialist online marketing consultant or freelancers; giving you access to vast experience and unrivalled expertise needed to make your website STAND OUT and compete on the big stage!


So what are the cheapest ways to market your website?

You can get off to a really good start by designing a search engine friendly website. It needn't cost the earth and there are plenty of simple website templates out there to get you started.

For more info about web design read our blog article "A Buyers Guide to Website Design" - http://www.signature.gb.com/blog/2009/12/buyers-guide-to-...


You can drive your business forward with a marketing mix of Pay per Click advertising on Google (for quick hits) press releases (to create a buzz) social network sites like Facebook and Twitter (to encourage link bait).

How much you spend depends on your expectations and how deep your pockets are! Above all invest your time in a good web stats package like Google Analytics (it tracks absolutely everything).

For more info about working with SEO companies read our blog post "A Buyers Guide to Search Engine Optimisation SEO" - http://www.signature.gb.com/blog/2009/12/buyers-guide-to-...

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About: Steve Elson, Snr. Partner at Signature Image Consultants: Steve has been consistently providing professional pr and marketing consultancy that get results since 1996.

http://www.signature.gb.com