Oxford PR agency, BOTTLE PR, is appointed by VoucherCodes.com
VoucherCodes.com, which was the first website to offer free, online discount codes to consumers in the UK, has appointed BOTTLE PR, to raise brand awareness and differentiate them from the glut of websites with a similar offering that has sprung up since the company first launched.
BOTTLE PR Executive, Tracey Warmington, who is leading the account, commented: “Unlike other voucher codes websites, the original company – Vouchercodes.com has staff updating its site 24/7 so consumer always get the best deals. Lots of these sites have out of date codes, or users posting dicsount codes themselves which are wrong, purely advertisements, or out of date. Vouchercodes.com also have lots of discount codes that are unique to them.”
To spearhead the brand awareness campaign, BOTTLE PR will be targetting online and print consumer publications with a series of competitions that will drive people to Vouchercodes.com. Press releases to trade press publications focussing on top voucher codes for fashion, travel and other sectors will also help to raise the company’s profile.
BOTTLE PR has experience in delivering brand awareness campaigns for a range of household names, and clients include Poundland, GE Digital Cameras, Bravissimo and TONI&GUY.
Photo:
http://www.prlog.org/
