Coleman Publishing
Lenders in the small business industry are forced to address ask themselves: “what should small business lenders examine for all franchise applicants?” At the moment only the most experienced franchise lending experts can effectively answer this question. Lenders need the insight of those national small business experts to determine the fate of their franchise loans.
Coleman publishing is hosting an Audio Conference to address the changes in the franchise world and the needs of lenders, to do this Bob Coleman has enlisted the help of a panel of experts including:
• Darrell Johnson is the national expert in compiling franchise performance data - loan and systems operating performance.
• Jonathan Maze is a writer for franchise times, the experts in covering the franchise industry.
• Pam Davis is the General Manager of the SBA Finance Group for PNC Bank, a top National SBA Lender with SBA Lending Teams located throughout the East, Southern and Mid-Western Markets.
These experts, lending, data and trend analysts, can and will provide an excellent insight as to what small business lenders must consider in financing franchise applications in 2010. Specifically they will address the 5 financial statement benchmarks lenders must understand to appropriately mitigate their risk.
Also, they will answer the key questions as to the benefits a franchise brings to your small business loan customer. Specifically, they will address exactly what a franchisor should bring to the table for both the franchisee and the lender. This information is going to be available to anyone who would like to attend at cost of $189 per location, join us Wednesday, January 6, 2010 at 2pm Eastern.
Bob Coleman is the Founder of Coleman Publishing, an online media company covering the small business banking industry. Coleman started in 1993 with the Coleman Report, a newsletter covering the United States' Small Business Administration loan programs. He is the national small business banking expert. His son, Joseph Coleman joined the company last year and is the company’s web editor.
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