Caribbean Unpackaged
COMING UP, GOING DOWN!
The Sun Big Charity Holiday Auction | 21 November – 23 December 2009
Caribbean Unpackaged (www.caribbean-
Run by The Sun, and operated by lowest unique bid website Bidclever, The Sun Big Charity Auction in aid of Just a Drop is the biggest ever fundraising event of its kind, with £200.000 in holidays up for grabs between Saturday 21st November and Wednesday 23rd December.
It costs just 50p per bid to enter and, this being a reverse auction it is the lowest unique bid that wins. There is a spectacular array of prizes being given away ranging from short breaks in Disneyland Paris, Innsbruck, Las Vegas and Reykjavik to holidays in Austria, Brazil, Cuba, Turkey and St. Lucia.
“Given the harsh economic climate we adopted ‘a gift in kind’ strategy and The Sun and Bidclever immediately both offered to give their support for free.” said Fiona Jeffery, founder and chairman of Just a Drop. “Then travel & tourism companies from around the world rallied together to donate over 30 fabulous holiday prizes.”
The Sun Big Charity Holiday Auction will appear in TheSun.co.uk’
Deputy travel editor, Pete Bell, has visited one of Just a Drop’s projects in Niger and will be reporting back from the field on vital life-saving work that the charity is carrying out.
“Key is not only raising the profile of the charity and the work we do but to also to ask readers to become ‘Sun Friends of Just a Drop’ and donate £2.00 a month because over a year this is all that it takes to provide clean, safe water to a family for life”.
For more information on The Sun Big Charity Auction in aid of Just a Drop and details on some of the prizes on offer visit www.thesun.co.uk/
Editors’ notes:
Just a Drop is a water-aid charity combating child mortality in developing countries caused by unsafe water. It builds wells and manages sanitation and health education programmes. Currently over 1.4 million children die through water-related diseases each year. That’s 1 child dying every 20 seconds!
The Sun is Britain’s biggest daily newspaper with a circulation in excess of 3 million and over 8 million average readers every day. Their Saturday travel pages edited by Lisa Minot are especially popular amongst readers who take more package holidays than any other national newspaper.
Bidclever is the UK market leader in multi-channel lowest unique bid auctions. They operate reverse auctions on behalf of high profile media, retail & sports clients. As one of the pioneers of lowest unique bid, Bidclever is played by users in over 40 countries and since its launch has given away over £750,000 worth of prizes.
Caribbean Unpackaged are a Caribbean Accommodation specialist that have been providing villas, apartments and hotels to satisfied clients in Barbados, Antigua, St. Lucia, Tobago and Grenada since 1983. www.caribbean-
-ends-
Photo:
http://www.prlog.org/
