The fun, fresh and funky laptop range from ASUS will be in display at this year’s Clothes Show under the FashionCapital umbrella - famed for introducing the young UK Design Talent into the wider fashion arena including such designers as Corset Art and Belles of London.
FashionCapital has expanded their vision to include those everyday essentials including electronic personal accessories that characterise life in the early 21st century.
“In showcasing design-leaders ASUS we hope to inspire Designers and those in the Fashion Industry to think about how these new types of accessories are affecting what people wear and the way they wear it” says Jemima Compton from FashionCapital “and Asus are presenting designer’s and the public alike with a contemporary style challenge, just how do you remain at the top of the fashion parade when you are carrying a laptop. So the competition - live on www.fashioncapital.co.uk - is to create an innovative new carry-concept for your laptop and the winning designer will receive an Asus laptop.
Show visitors will be able to check out the latest design statements from Asus and will be able to check out, comment and vote on submitted designs and/ or submit their own concept. Entry will be open to everyone at the show and visitors will have the advantage of trying out a variety of the famous ASUS laptop range for themselves on stand to get a feel for the products before designing.
On display will be the delightful Disney Eee PC, sculpted Seashell range, elegant UL Series, the unforgettable Eee PC T91 as well as ASUS stylish home entertainment legend the revolutionary touch screen Eee Top.
COMPETITION INFORMATION
See following link for full competition:
www.fashioncapital.co.uk/
Judging will be by people from both Asus and FashionCapital with the final decision to between 17th December and the 21st December. The winner will be announced on the 21st December just in time for Christmas.
PRODUCT INFORMATION
There are fabulous products on display at the stand for show visitors to experience computing with style further details of which can be found on the following link:
http://www.tru-
About Fashion Capital
FashionCapital aims to provide a one-stop online support resource for all areas of the Clothing and Fashion industry. Established in 2001 FashionCapital has a wealth of expertise to provide all users a unique insight into the fashion industry. A dedicated team of experts are here to support you and your business at every stage of its development.
FashionCapital combined with Fashion Enter in September 2006 to ensure a full offer of complete business support is now available. Fashion Enter has a network of boutiques, the fashion event Profile, an agency Representing, PR Dispensary Service and allows members to have on going mentoring and business advice sessions. The amalgamation of the two businesses has provided one of the most powerful forces in fashion today.
Notes to Editors
Press are invited to attend the launch event where demos for the UL series will be held. The event will be on 20th October in 24:Bar, London. To be placed on the attendee list please email the press office. If you would like a product review please contact the press office or see sample request form on the press assets pages if you wish to be placed on the waiting list. In addition we are able to organise interviews with the Marketing Specialists for ASUS UK. Please contact the press office to request an appointment.
Scans, specs and further information can be found on the following link:
http://www.tru-
Videos of new products can be found at the following link:
http://www.youtube.com/
You can follow ASUS on Twitter:
http://www.twitter.com/
Detailed stockist information can be found on the following link:
http://uk.asus.com/
Contact Information:
Press enquiries:
Danielle Schofield, Tru PR
t: +44 (0) 845 833 8292
e: asus@tru-pr.co.uk
www.tru-pr.co.uk
Sales enquiries:
ASUS Sales Team
t: +44 (0) 1442 202720
www.asus.co.uk
www.youtube.com/
www.twitter.com/
Jemima Compton,
Fashion Capital
t: 0208 4629620
jemima@fashioncapital.co.uk
www.fashioncapital.co.uk
