Social media gone atwitter with community outreach and customer interactions - BiNA Office Furniture continues to define the internet world for itself and the local community, branding itself successfully on sites like twitter and facebook and other blogging and community social networking groups.
"It's been an important part of our own identity at this stage," related one marketing team member, "we work as a team to recognize what our customers want to know about, and we share information amongst all internal departments - what happens in the sales floor, or new incoming inventory bargains - are now broadcast immediately to the New York shopping community."
Building the "virtual roundable" as they've nicknamed it here, came about by no short hop from the fact BiNA boasts a 30,000 square foot office furniture showroom of conference tables and conference room furniture, along with reception desks, waiting room chairs, executive furniture and even office cubicles -- a real shopping mall awaits the prospective web visitor.
"We need to position ourselves to help our future customers know that buying online isn't the only option today. But that starting an office or expanding a new larger floor plan, you just may want experienced professional office furniture design skills and experience first-hand quality of desk selection and even try sitting in any number of hundreds of chairs -- IN the showroom, not at the end or your mouse pointer!" mused one sales executive.
BiNA Office Furniture's Long Island Showroom is located at 254 E Jericho Turnpike, in Mineola-Garden City, NY 11501
Visit BiNA Office Furniture website, http://BinaOfficeFurniture.com
Follow BiNA Office Furniture on http://twitter.com/
Fan BiNA Office Furniture on http://www.facebook.com/
Photo:
http://www.prlog.org/



