The first thing you'll find when doing a Google search for the term, "falling adsense revenue," are thousands of complaints from webmasters who have suffered a huge decrease in the value of a click on their Google AdSense Publisher ads.
The top AdSense Blogs, AdSense Forums and AdSense Websites all offer the same reasons as to why the publishers revenue has fallen so sharply. These generic answers usually range from; you need to increase the traffic to your website, or, you need to target keywords that pay more money.
This of course has all failed to produce higher earnings for the complaining AdSense Publishers, but it does not appear that this misinformation bothers the so-called Google pros, they continue to offer the same old fruitless advice.
The problem with decreasing AdSense revenue has become so bad that many publishers now accuse Google of ripping off the AdSense Publisher. This is because some of the Publishers ads are only paying pennies. The Publisher, in many cases, believes that Google, while only paying pennies for a click, is making big money on the click.
Until now, the answer to this growing problem was known only by a few experienced AdSense Professionals. The answer to falling revenue had nothing to do with all the useless generic answers given by all the top blogs and forums, the answer was found at a little insignificant site hidden among all the articles at hubpages.com.
The title of the article; "Why Google AdSense Profits Are Falling. Making Money With AdSense" says it all, and the answer has finally been found in the content of this article.
The Author simply points out the fact that Google uses a system called; "Smart Pricing." Smart Pricing was developed by the Google AdWords Team to control costs for the AdWords Advertiser. It simply places a value on each clicked AdWords ad. The value is determined by the action of the person who clicks on the ad.
For more information visit http://hubpages.com/
Photo:
http://www.prlog.org/




