Thefriendshipstone.com Launches Its New Look And Feel

PRLog (Press Release) - Nov 19, 2009 -
New York: Cathy Raff the Founder and President of My Stone Company is excited to announce in time for the Holiday Season the launch of TheFriendshipStone.com's new and exciting website.

New gifts are now available on The Friendship Stone website at http://www.thefriendshipstone.com/ where you will find The Traveling Friendship Stone, The Friendship Desk Stone, The Friendship Stone Game and a new way to create your own unique Friendship Stone Necklace.

The Friendship Stone begins its life as a natural variegated Tiger’s Eye in the villages of South Africa.  Each Friendship Stone goes through a special six-week procedure where, stone-upon-stone, they are tumbled together to take on unique shapes and shades. The end result is the exquisite Friendship Stones, as unique as each of our relationships and us.  The tumbling and hand selection process transforms the simple Tiger’s Eye into a perfect gift, each stone totally unique and unlike any other.

The Friendship Stone is given from one friend to another and provides an everlasting connection with the giver. Just as the Tiger’s Eye has the quality to change its look as you turn it, The Friendship Stone is a reminder to change ones perspective when facing challenges and to stay positive.  

The concept behind the giving and exchange of The Friendship Stone is the celebration of friendship in its purest form and it promotes the value of support and positive thinking between friends. The power of such a small item to provide comfort and support for friends of all ages is remarkable.

The Friendship Stone has enjoyed a remarkable welcome in homes and schools everywhere and is becoming a ‘must-have’ for friends and family, finding its way into pockets, desks and wallets all over the World.

For a fresh look at the importance and value of friendship, go to http://www.thefriendshipstone.com/

About My Stone Company

The Friendship Stone is part of http://www.mystonecompany.com/ My Stone Company, the creators of The Friendship Stone was established in 2007 by Cathy Raff after a visit to South Africa, where she discovered the Tiger’s Eye semi-precious gemstone. The beauty of the stone and its ability to change with the rays of light became an inspiration and metaphor for how one chooses to look at life and what happens to each individual. What started with giving a few stones to a couple of her friends soon grew into The Friendship Stone. With each purchase of The Friendship Stones, the buyer is also tangibly helping the rural community in South Africa from where the stone originates. 10% of all profits are sent back to these underprivileged people. For more information, visit: www.thefriendshipstone.com

Contact Information

Jill Raff
US Spokesperson and Gift Specialist
Tel: 917.887.5899
EMAIL: jill@mystonecompany.com

Photo:
http://www.prlog.org/10420264/1