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The Good Music Project -- Helping To Make The World A Better Place "One Hit Wonder" At A Time.

In a new twist on an old formula, songwriter Mike Hobson hopes "The Good Music Project" will reinvent the pop music “one hit wonder” niche to the benefit of Doctors Without Borders international humanitarian efforts in Zimbabwe and beyond.

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Mick Star's "Tangled"
Mick Star's "Tangled"
PRLog (Press Release) - Nov 29, 2009 -
Philadelphia, PA -  In a new twist on an old formula, Philadelphia songwriter Mike Hobson hopes The Good Music Project will reinvent the pop music “one hit wonder” niche to the financial benefit of Doctors Without Borders international humanitarian efforts in Zimbabwe and beyond.  The Good Music Project, an international effort, is a project still in its infancy.  Mike Hobson hopes to invite and attract songwriters and musicians to work outside the Record Label and Indie Record Label industry to sell songs online direct to consumer. Eliminating Labels frees up considerable administrative fees typically claimed by the Lables.  The songwriters and musicans working on The Good Song Project will split post-tax earnings 50/50 with Doctors Without Borders.  "Even with all of the changes brought about by online pop music marketing," says Hobson, "the song remains the same and one hit wonders are still out there waiting to be discovered."  Tecnhical changes and inexpensive innovations in home and garage recordings combined with direct to consumer online mp3 marketing distribution channels are making Record Labels and their administrative overhead costs obsolete.
"I think Mike Hobson has an  interesting idea", says a leading record executive who requested anonymity for obvious reasons. "And frankly, it's interesting because his production and marketing model is quite simple and very workable."
              It All Begins With "A One Hit Wonder"                                                                                                                                  Darlings of pop music fans everywhere, “one hit wonders” are unique because they are able to generate considerable buzz and significant revenue in a short amount of time on an international stage.  And with garage and basement studios and online marketing distribution companies like Tunecore, the market buzz is instantaneous and the revenue is indeed significant.  "No one really knows what it takes to become a 'one hit wonder' ”, said songwriter and The Good Song Project executive producer Mike Hobson, "but it continues to happen unpredictably and on a regular basis. Of course, it all starts with the song and I think we, at The Good Song Project, have a good one in Mick Star's ‘Tangled’.  And with the right amount of internet buzz, 'Tangled'  can happen everywhere immediately.  iTunes and Amazon.com make 'Tangled' online sales as easy as logging on and in then, in a matter of days, hours and maybe even minutes, 'Tangled' is an international hit. And, in this case, Doctors Without Borders gets a big chunk of 'Tangled's online revenue.”
               Meaningful Marketing                                                                                                                                                                      “I like the concept of splitting revenue 50/50 with Doctors Without Borders”, Hobson continued, “and without a record label the split is significant.  With iTunes, for example, I make a pre-tax profit of $0.70 on a $0.99 download. That means Doctors Without Borders makes $0.35 with every download. And that is meaningful.”   iTunes takes about $0.29 of the typical $0.99 download fee.  The artist can get the remaining $0.70 working with companies like Tunecore.  Splitting the profit 50/50 with Doctors Without Borders still has the artists making more than if they signed with a record label.
         Time Will Tell
“All The Good Song Project needs right now is a hit”, says a leading record executive who requested anonymity for obvious reasons.  “Hobson’s model is a win for the songwriter, a win for Tunecore and online retailers like Tunecore because it has the potential to bring an entire new (and old) generation of songwriters and song producers out of their garages and basement studios and to market without record labels oversight.  And, most importantly, and probably the reason this model can and will work, Doctors Without Borders wins a revenue stream to help with their international humanitarian efforts in Zimbabwe and beyond.  If for no other reason than that, I hope Mike Hobson succeeds.”
         For more information contact Mike Hobson at mikehobson@comcast.net or visit http://www.mickeystar.com.

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Contact Email:
***@comcast.net
Issued By:Mike Hobson
Phone:6109649529
Zip:19103
City/Town:Philadelphia
State/Province:Pennsylvania
Country:United States
Industry:Society, Music, Media
Tags:, ,
Last Updated:Nov 29, 2009
Shortcut:http://prlog.org/10416062
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