Irvine, Calif.– Whether your business is just starting out, or whether you’re a seasoned veteran, marketing is a must. And in today’s economic downturn, marketing matters more than ever.
Want to know how to market your business better and smarter—without spending a ton of money? Rieva Lesonsky, America’s favorite small-business expert, reveals how in her newest e-book, Marketing 101: Quick Tips for Marketing Your Business.
“You don’t have to spend millions--or even thousands--of dollars to market smart,” says Lesonsky. “Now more than ever, energy, enthusiasm and creativity are the most important factors in whether your marketing works.”
In Marketing 101, America’s favorite small-business expert shares 101 secrets, shortcuts and smart ideas to help you boost your business—fast!
Here’s just some of what you’ll learn in Marketing 101:
*How to design and launch a Web site that sells
*Secrets to building a memorable brand
*How to make cold calls pay off—even if you hate making them
*The best ways to get free publicity for your business
*How to use social media tools like Twitter and Facebook to market your business—for free
*Top tips to build loyalty and keep customers coming back
*The best places to advertise—and how to measure advertising ROI
*How to harness the power of the Internet to get your business noticed
*E-mail marketing tactics that really work
And more!
Marketing 101 is priced at $19.95. For more information about the book and to download a copy, visit http://www.smallbizdaily.com/
About The Author:
Rieva Lesonsky is CEO of GrowBiz Media (http://www.growbizmedia.com), a content and consulting company that helps entrepreneurs start and grow their businesses. One of the nation’s leading experts on entrepreneurship, Rieva has been meeting with, consulting to and speaking to America’s small and midsize businesses for nearly 30 years. Her energy and enthusiasm have helped spread the message of entrepreneurship nationwide.
Prior to co-founding GrowBiz Media in 2008, Rieva was SVP/Editorial Director of Entrepreneur Magazine. A nationally recognized speaker who regularly addresses audiences across the country, Rieva has appeared on hundreds of radio shows and numerous local and national television programs, including CNN, Good Morning America, the Today Show, Fox Business News, The Martha Stewart Show and Oprah, and can regularly be seen on MSNBC’s Your Business.
Rieva wrote the bestselling book Start Your Own Business, currently in its 4th edition, and has co-authored several other books about small business and entrepreneurship. In addition to her own blog, SmallBizDaily.com. Rieva blogs about small business for AllBusiness.com, Microsoft Office Live and The Huffington Post, and hosts a weekly radio show for small-business owners on wsRadio.com. Follow Rieva on Twitter: http://www.twitter.com/
