Many aspects of the Zenagen shampoo company culture and organization have been adapted from the customer focused approach perfected by Zappos.
Jared Reynolds, the CIO of Zenagen (http://www.zenagen.com/)
Zappos was recently sold to Amazon.com for a reported $847 million dollars, and has long been recognized for their 10 core values and their often zany and customer service obsessed CEO Tony Hsieh. Mr. Hsieh is often seen wearing a t-shirt and jeans and is known for personal twitter messages and implementing a hiring program that offers $2000 to every employee to quit after the month long orientation.
Brian Carter, of Fuel Interactive, recently interviewed Mr. Hsieh about the Zappos (http://www.Zappos.com) approach. “Our #1 priority as a company is our company culture. We believe that if we get the culture right, most of the other stuff (like great customer service) will fall into place on its own.”
Zenagen shampoo (http://www.Zenagen.com/
Customer service has long been known to be a important key for business, and many companies have struggled with the issue. Comcast, ATT, and Sprint were recently voted some of the worst customer service companies in a 2008 MSN Money consumer survey (http://articles.moneycentral.msn.com/
Increase acceptance of social media and social shopping has affected companies customer service strategy. Sites like Facebook, Twitter, and Yelp! allow an angry customer to tell the world in real time about a bad customer service experience, making public image nightmares for businesses. With more and more companies operating like Zappos, customer focused business may become the new standard of business.




