PRLog - Nov. 6, 2009 - MELBOURNE, Australia -- Mother of two Nicole Coughlin-Smith, who began her online business www.logoworld.com.au from a garage in Coolum, Queensland, has just launched Ezy Pzy Websites – a book designed to help other budding entrepreneurs, and “mumpreneurs”
Since being launched in August, the book has gained rapid online exposure and Nicole is now taking orders from around the world.
“The internet has opened many opportunities for women, especially for women who would normally be at home looking after their family,” Nicole said.
“Many women are setting up on-line businesses in an effort to make money from home while at the same time filling washing machines and changing nappies and the countless other chores that take up their time.”
Nicole said the ideas and skills of many mums have been suppressed, never allowing them to develop. Instead, they focus on their role as the main child carer of the family. “Internet or online businesses have allowed people to sell products and services to people all over the world from their home,” she said. “Website businesses have the potential to be seen by millions across the globe. Recent studies suggest that online businesses created by women are growing at twice the rate of other more traditional businesses.”
Nicole has gained her knowledge from a degree in multi-media studies in graphic design as well as from numerous courses and trial and error in web design. Part of her business focus is to help women start their own online business. She found most people knew they would need a website but considered that a professionally designed website would be far too costly.
“After a great deal of research Ezy Pzy Websites was developed,” Nicole said. Ezy Pzy Websites is an all-in-one book that provides the tools to help a novice build a website without having any technical knowledge. It’s designed to help anyone, regardless of how much or how little they know about the internet.”
Nicole believes home-based businesses run by women represents ”the coming of a new age''. She firmly believes the next generation of mums will be starting more and more successful businesses online.
Nicole’s book can be downloaded from www.theintituteofonlinebusiness.com or found in all good book stores.
“Ezy Pzy Websites has been a surprise success,” Nicole said. “The book enables the set-up of a website simply and affordably, with guides on making it easy for people to find your website when searching the internet. It helps to understand how to get visitors to your site and set up accounts to accept payments for sales of products and services. It allows you to be in full control. You can make changes at anytime of the day or night. The book shows you how to set up your website easily and quickly and, for less than $50.
”I really wanted to start making money from my own business and not have to work for somebody else. Working for a boss made me insecure about my future finances” said Nicole. ”I taught myself everything I could about the set-up of an online business. I wanted to pay as little as I could and keep my start-up costs low. I used what money was left over from grocery shopping to begin the business. I learnt the basics of web design and created my own website, then found every affordable method for increasing my sales. Everything I have learnt I have shared in my book Ezy Pzy Websites.”
After just a few months Nicole has been overwhelmed with orders and is doubling her turnover every month. She still manages to pick up and drop off her children from school while organising orders to the USA, Europe and other parts of the world.
Having a baby is one of the most rewarding things you could ever do in your life but your life still needs to go on. After birth it is easy to lose your identity. Starting a business is great for self confidence. Nicole has illustrated you can start your own business, even when you have young children.
Don’t underestimate the power of the Mumpreneur. There will be many more online business success stories to come in the not too distant future.
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The Institute of Online Business.com.au is dedicated to helping people start, manage and grow an online business. Whether you have an existing business, an online business that needs to produce better results or if you are a complete beginner, you will learn fast and easy methods for getting online. Learn step-by-step how to really unlock the potential of the web for your business or hobbies.
Institute of Online Business Seminars and Workshops are conducted around Australia, NZ and Asia. 1 Day Online Business Seminars cost $99 and 1 Day Website Workshop $245.
Visit http://www.theinstituteofonlinebusiness.com to secure your seat.