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The New Lyceum is Now Open after a Ceremonial Sign Unveiling Celebrated with Mayor & North Shore Arc

Together with his new partners, George Harrington officially announced The Lyceum’s transformation to the community with a well-attended media party amid much fanfare
 

 
New Lyceum Sign - a Symbol of Fine Food & Service

New Lyceum Sign - a Symbol of Fine Food & Service

FOR IMMEDIATE RELEASE

PR Log (Press Release)Nov 05, 2009 – SALEM, – Along the sidewalk of 43 Church Street, George Harrington in the company of family, friends and staff, welcomed special guests Mayor Kim Driscoll and North Shore Arc’s Executive Director Jerry McCarthy to the newly renovated restaurant he originally opened as the Lyceum Bar & Grill twenty years ago.  Just above the brand new entrance, a mysterious veiled sign hung as the Mayor praised the Lyceum’s local support and its reputation as a premier dining destination.  The Mayor then “honored and recognized” The Lyceum’s grand re-opening with an official proclamation and presented it to Mr. Harrington and his two new partners, son George Harrington Jr. and family-friend Nicola Savignano.

Jerry McCarthy, the Executive Director of the North Shore Arc then congratulated the group on their new venture and thanked both George Sr. and his wife Deborah Schneider for their ongoing support of the local charity.  Reaching back many years, Mr. McCarthy highlighted George and Deborah’s long-time involvement, referring to The Lyceum as a true “charity partner” of the North Shore Arc, which has been delivering life-long support services to people with developmental and intellectual disabilities for over 55 years.  Mr. McCarthy then presented The Lyceum with a citation of honorable support and friendship, looking forward to a continued relationship.  

To cap off the celebration, Mr. Harrington then introduced local designer Greg Bokor of Beverly Farms, who designed The Lyceum’s new logo and other branding elements.  He then welcomed local sign-maker Richard Honan of Winthrop, who hand-crafted and installed the detailed custom sign that now defines and signifies the Lyceum’s commitment to great food.  Honoring the historic nature of The Lyceum as an institution and facility, the logo and sign incorporate an antique silver “food dome”, known as a symbol of fine food and service for centuries.

After the ceremonial unveiling of The Lyceum’s new sign, special guests, town officials, local business folks and the press were invited inside to celebrate and enjoy a sampling of the new menu.  Local celebrity Billy Costa of NECN’s TV Diner and Kiss 108 FM, long-time Lyceum friend Essex County Sheriff Frank G. Cousins, Jr. and Salem Mayor Kim Driscoll were just a few of the notable guests in attendance.  Proceeds from the celebration’s cash bar were to benefit the North Shore Arc.  A donation will be made in the near future.

# # #

About The Lyceum
George Harrington established the original Lyceum Bar & Grill in 1989 in an historic former lecture hall made famous by the likes of Thoreau, Hawthorne, Emerson, and Alexander Graham Bell. Twenty years later, together with a new generation of partners and a new vision, another chapter of the Lyceum’s storied past begins: a classic bistro in historic Salem serving Mediterranean-inspired favorites in a contemporary yet casual atmosphere.

For further information, please visit www.thelyceum.com or contact Kim Lapine at klapine@fullcoursemarketing.com or 617-834-9340.


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Email Contact:Click to email (Partial email =  @fullcoursemarketing.com) Email Verified
Issued By:The Lyceum
Phone:978-745-7665
Address:43 Church Street
City/Town:Salem
State/Province:Massachusetts
Zip:01970
Country:United States
Categories:Restaurants, Food, Consumer
Tags:the lyceum, restaurant, grand opening, salem, MA, mayor kim driscoll, north shore arc, dining, new sign, celebration
Last Updated:Nov 05, 2009
Shortcut:http://prlog.org/10402612

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