New York, NY, -- A Middle Eastern Bank has recently deployed Marketing to Corporate Customers from Edcomm Banker’s Academy. This comprehensive bank training program will be hosted and maintained by Edcomm Banker’s Academy’s Learning Management System (LMS), Learning Link®.
Marketing to Corporate Customers, from Edcomm Banker’s Academy, gives participants the skills and abilities they need to be successful in cross-selling treasury products to corporate customers at their financial institutions. The course beings with an introduction to marketing treasury products and services, including the Four P’s of Marketing, and then goes on to teach participants how to identity corporate customers. Marketing to Corporate Customers also helps participants develop a strong set of skills and strategies for maximizing effectiveness by covering situation analysis, market penetration strategies, how to negotiate the sale and much more.
Testing, tracking, administration, reports and certification are easily accomplished through Learning Link®, Edcomm Banker’s Academy’s full-featured LMS, which has an open architecture that builds on industry-standard SCORM and AICC compliance, but adds features and capabilities far beyond any competing products. Learning Link® maintains a complete record of every learning and administrative activity and offers a wide variety of customizable, real-time reports available both onscreen and in CSV formats for download and integration into any HR system. Learning Link’s servers have been issued a SAS-70 attesting to the quality of their security, business continuity and performance.
For more information about programs like this, or to find out how The Edcomm Group Banker’s Academy can customize any training program, log onto www.bankersacademy.com or call +1.212.631.9400.
The Edcomm Group Banker’s Academy is a 22-year-old multimedia education and communication consulting firm specializing in the development of creative business solutions that improve productivity, customer service and market share - providing bottom-line results. The Edcomm Group Banker’s Academy has had the privilege of assisting many distinguished clients with business solutions in the form of eLearning programs, classroom instruction, multimedia production and online and print based documentation. Edcomm Banker's Academy offers many off-the-shelf and customized courses such as Teller Training, Compliance Training and Systems Training specifically designed for Banks, Credit Unions and Money Services Businesses (MSBs).
The Edcomm Group Banker's Academy (www.bankersacademy.com)
Contact :
Dr. Linda Eagle
Edcomm Banker’s Academy
21 Penn Plaza Suite 1010
New York, NY USA
Fax: 212.631.0659
+212.631.9400
linda.eagle@
http://www.bankersacademy.com
