1. Competition
2. You don't know what to do with your business
3. SEO is a bad word.SMM is even worse (How the hell am I going to get "viral Marketing" through bulllike Facebook!)
4. Relax
5. Or maybe you just need a web-site
In this small world you may already know, but there are tricks around all of this SEO stuff.
****Google Local
Add Coupons to Your Google Maps Listing
*Advantages:
Let Google users print your coupons and bring them to your business.Coupons will appear alongside your business listing on Google Maps.
Adding coupons to your listing in Google Maps will bring new customers to your business. The better savings you offer, the more customers you'll gain.
It's free and it only takes a few minutes. Just enter a few lines of text for your coupon, set an expiration date, and tell us which of your locations accept the coupon. Users will start seeing your coupons within a few hours.
*Benefits and Features:
Your ad appears beside relevant search results.
You create your ads
You create ads and choose keywords, which are words or phrases related to your business.
Your ads appear on Google
(Remember Get Keyword Ideas!)
When people search on Google using one of your keywords, your ad may appear next to the search results. Now you're advertising to an audience that's already interested in you.
You attract customers
People can simply click your ad to make a purchase or learn more about you.
www.prlog.org*
Linkedin* Immediately (2% - 7% [some people say 5%] of your keyword needs to be written in the content) Build an Online Resume
(I feel like I am evil here --- This is crazy I shouldn't be letting all our secrets go)
(Rand Fishkin [SEOMOZ] is my Idol by the way maybe that's where I get it from)
Anyone who have read this probably already or maybe watched that show were they reveal all those magic tricks. Well I'm doing it just like them.
Don't get me wrong... I want to attract customers to Bear Marketing and Consulting, but I want to educate as well.
Call me a philanthropist. (the Text Phrase would be LOL)
Maybe it's because the economy is so bad that I just want people to be able to do it themselves. I don't know, but do not hesitate to call me 1-203-809-8192 if you have any questions regarding your business. Phone Support is completely free of charge.
Anyway before you choose an SEO I want you to ask them some questions:
1. What was the original thought process or goals behind the construction of your online business? [Increase corporate revenue / profit, branding, increase product or service awareness, trendy thing to do at the time, etc.]
2. Does your business cater to consumers or businesses, or both?
3. Is your business a privately held, publicly traded, single-person, or family run operation?
4. If your organization is private, how is it currently financed?
5. What is the level of customer hand-holding or customization that your business typically requires in order to land a sale that is initiated on the internet?
6. Can you walk us through your typical sales cycle?
7. Can you walk us through your ideal sales cycle?
8. Do you understand that search engine optimization is not a boiler plate or standardized service offering?
9. How do you accept payment from your clients?
10. Is there an existing tracking system currently installed and functioning on your website which enables you to view basic visitor information and metrics?
11. Is this tracking system in real time?
12. What are the specific capabilities of this tracking system?
13. Will we have access to this tracking system?
14. Does the tracking system identify significant conversions or actions such as orders, form submissions, or e-mails?
15. Are you opposed to us modifying, eliminating, or replacing your tracking system if we deem it necessary?
16. Are we free to adjust, add, or delete your primary list of keywords based on the conclusions of our research?
17. Are we authorized to make basic design, structural, or content changes to your website?
18. Do we have direct FTP access to your website or are we using an interface?
19. If your site is utilizing flash animation, do we have access to the .fla files?
20. Are you aware of any “black hat” work that has been implemented on your site or currently being used for marketing purposes such as link farming, hidden text, hidden images, keyword stuffing, misleading re-directs, etc.?
21. If using an interface, are we allowed to view the functionality before we begin working on your website?
22. What language is your site primarily coded in? [php, cold fusion, JavaScript, flash, asp, plain html, etc.]
23. Do you have any designers who make ongoing or periodic changes to your website?
24. Do you utilize custom 404 “not found” or 301 “permanent redirect” pages throughout your website?
25. Are there any additional domain names that you are aware of with duplicate or vastly similar content to your original site?
26. When was your domain name purchased, and how long has your existing site been viewable to the World Wide Web?
27. What is the nature of your web server environment?
28. Are you accessing database information anywhere within your website structure?
29. Do you fully understand how we will be rolling out our optimization campaign?
30. Do you understand the time-line expectations for your optimization campaign?
31. Do you have the contact information and availability times of each member of your optimization team?
32. Do you understand that we do not directly control natural search engine rankings?
33. Do you understand that guaranteeing a number one ranking in Google violates Google’s own guidelines?
34. Are you aware of both the pros and cons of PPC advertising and natural search engine optimization?
35. Who manages your PPC campaign?
36. Which PPC program is currently reaping the most benefit for your business?
37. How did you choose your PPC campaign keywords?
38. Do you understand that your organic search engine rankings can either improve or decline based on algorithm changes?
39. Do you understand that different search engines have different rules for ranking websites?
40. Do you understand that more searches are currently being performed in Google than any other search engine?
41. Do you understand the approximate amount of man-hours that will be going into your optimization campaign?
42. Do you understand that optimization takes place both within your site and throughout the internet?
43. Do you understand that our research, development, and testing phase may be something that occurs over the course of days, weeks, even months?
44. Do you understand that search engine ranking improvements may not be immediate depending on the nature of the optimization work?
45. Do you trust that we will work in an ethical manner with the primary goal of improving the utility of your online business?
46. Do you have confidence in the individual who is managing your account?
47. Do you know your account manager’s strengths and weaknesses as an optimizer, programmer, developer, coder, or marketer?
48. Are you skeptical about the optimization process in general?
49. Are you open to novel marketing ideas that may improve your business?
50. How responsive would your organization be to implementing these fresh marketing strategies?
If you have abny questions call 1-203-809-8192 or 1-203-809-8270
