Global Video Game Market to Grow 8.9% to reach $76.1bn in 2013

PRLog (Press Release) - Oct 28, 2009 -
Report Buyer, the online destination for business intelligence for major industry sectors, has added a market report

According to the report “The Video Gaming Market Outlook” available at http://www.reportbuyer.com/go/RBI00336 the global video gaming market is expected to grow at a CAGR of 8.9% over the period 2008-2013 to reach $76.1bn in 2013. In the future the market will be driven primarily by online and mobile gaming formats, which in turn are being driven by increasing internet, broadband and mobile penetrations. Video games publishers are changing their business models and adopting alternative distribution channels to enhance their profits and curb the malpractice of piracy. The industry value chain is evolving in the wake of new business and distribution models.

This 138 page report provides an overview of the global video gaming market, covering aspects such as market size and growth, factors driving this growth and trends in the market. It covers the key developed and emerging markets in terms of penetration of internet, broadband and mobile technologies and the uptake of different video gaming platforms. It analyses the changing demographic profile of gamers, evolving business models and evolutions in the value chain of the video gaming industry, with a focus on the emerging trends. It also discusses the key challenges that the market is currently faced with and provides an insight into the key players involved in the market. Through analysis and forecasts, this report provides insight into the direction of the video gaming market, which is undergoing major structural transformation. Some key findings include:

   * The global video gaming market is expected to grow at a CAGR of 8.9% over the period 2008-2013.

* Online gaming and mobile gaming are likely to be the key drivers of the growth in the global video gaming market. While console gaming will continue to be the largest segment, its market share is expected to decline.

   * Key video gaming markets include the US, Canada, Western Europe, China, Japan and South Korea, while India, Brazil, Russia and South East Asia comprise the key emerging markets for video games.

   * Piracy and IP protection are the key challenges for the video gaming industry at present and in the future.

   * The demographic profile of video gamers is changing and there is a strong growth in the number of casual gamers, which primarily consist of women and older men.

The report “The Video Gaming Market Outlook” is available from Report Buyer at:
http://www.reportbuyer.com/leisure_media/computer_games/v...

Report Buyer product ID: RBI00336

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