Pinnacle Promotions Encourages Clients to Still Use Promo Products for Virtual Tradeshows

PRLog (Press Release) - Oct 28, 2009 -
Despite the inability to provide prospective clients with a free promotional gift upon attendance of virtual trade shows, Pinnacle Promotions, Inc., a leading company in the promotional products industry, is encouraging its clients to send promo products (http://www.pinnaclepromotions.com/category/tradeshow-item...) after the event. Companies can gain the contact information for attendees with which they communicated, and send them a promo product after the virtual event, providing a thank you to them and a means to further promote one’s brand and follow up on leads.

The virtual trade show trend has been increasing in popularity, especially as the current economic state has forced companies to engage in alternative programs to the more costly, standard physical trade shows. Virtual trade shows, like regular trade shows, allow businesses and consumers to connect with one another and exchange information but without the added cost of travel fares or lodging. They also provide the ease of being able to communicate via the computer, directly from one’s desk and even spend more focused time connecting with targeted consumers without the noise and business of that generally consumes trade show convention halls.

One possible downfall of these virtual events however is the lack of inclusion of promo products to help contacts remember companies they speak with, as the use of promo products in regular trade shows has proven to be sources of great success for many companies. In fact, research published by the Promotional Products Association International (PPAI) shows that 72% of trade show attendees who received a promo product at the event remembered the name of the company who had given it to them after. This is why Pinnacle is encouraging its customers to send promo products after the event.

About Pinnacle Promotions, Inc.
Since 1994, the world's leading companies have trusted Pinnacle Promotions (http://www.pinnaclepromotions.com) to provide them with customized solutions for their marketing and branding needs.  The company’s agency approach to promotional marketing makes consumers’ jobs easier and provides them with an unprecedented array of exclusive services. With dedicated Account Teams and innovative technology, Pinnacle Promotions delivers new and unique promo products (http://www.pinnaclepromotions.com/category/tradeshow-items/652/1/) faster than ever thought possible and with the quality expected from an industry leader.  Please call 800.351.4226 for additional information.