Salt Lake City, Utah – The state motto reads “Utah! Where ideas connect,” and this past Friday Beto Paredes, CEO of ApogeeInvent, connected with attendees of the LinkTrust Users Group conference. Successfully speaking on the topics of convergence, landing pages and mini-web development, Paredes focused on one of the niches ApogeeInvent has created for itself in the industry.
“What we deliver to our clients is design that truly converts,” said Paredes as he addressed a select number of personally invited networks and vendors. One of the numerous software platforms that ApogeeInvent has designed to fit the needs of its clients are direct marketing mini webs, or landing pages. Designed to make a direct sale or conversion, this product is specifically set up to optimize conversions and start bringing in large amounts of traffic, as Paredes noted during his address.




