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New Euromonitor food research finds that Nut and seed butters remain seriously underrated

Available at Fast Market Research, Euromonitors Health and Wellness Food and Beverage reports track the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors

PRLog - Oct. 20, 2009 - Healthy nut and seed butters suffer from a lack of large player involvement. Euromonitor International argues that the time has now come for these tasty nutritional bombshells to claim their rightful place on the breakfast table.

In the 1980s, when fat phobia came to the fore, nut butters were branded as the antichrist, and peanut butter was more or less the only type widely available. Thanks to the rising recognition of the importance of unsaturated fats in the diet, which nut and seed butters provide aplenty, and the ever more popular “superfoods” concept, the tide is slowly turning.
Euromonitor International's Health & Wellness Food and Beverages reports tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. They provide the latest retail sales data (2002-2007), allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. They also identify the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2012 illustrate how the market is set to change.

Reports product coverage includes: organic food and beverages, fortified/functional food and beverages, better for you food and beverages, naturally healthy food and beverages, food intolerance products.

Euromonitor International’s data/analysis coverage includes: market sizes (historic and forecasts), company shares, brand shares, distribution data, market background, trends, prospects and competitive landscape.

Why buy these reports?

* Get a detailed picture of the health and wellness food and beverages industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Reports for selected countries:

China - http://www.fastmr.com/catalog/product.aspx?productid=23109
United Kingdom - http://www.fastmr.com/catalog/product.aspx?productid=23110
Germany - http://www.fastmr.com/catalog/product.aspx?productid=23642
Italy - http://www.fastmr.com/catalog/product.aspx?productid=23644
Japan - http://www.fastmr.com/catalog/product.aspx?productid=24132
The Netherlands - http://www.fastmr.com/catalog/product.aspx?productid=24133
Australia - http://www.fastmr.com/catalog/product.aspx?productid=24867
Greece - http://www.fastmr.com/catalog/product.aspx?productid=24868
South Korea - http://www.fastmr.com/catalog/product.aspx?productid=24869

About Euromonitor International

Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books.  Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information.   View more research from Euromonitor at http://www.fastmr.com/catalog/publishers.aspx?pubid=1009

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

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Source:Fast Market Research
Location:Massachusetts - United States
Industry:Food, Health, Business
Tags:Health, Wellness, foods, nutriceuticals, organic, fortified, superfoods
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