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TrackTec, Ltd Logo

Big Brother Teaches Safer Driving

TrackTec, Ltd. and Mobileye to release new integrated AVL product which identifies driving habits, reduces accidents and teaches drivers how to drive more safely.

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Screenshot of Safety Stars report showing Top 10 drivers in fleet
Screenshot of Safety Stars report showing Top 10 drivers in fleet
PRLog (Press Release) - Oct 18, 2009 -
TrackTec’s patented Safety Stars™ program was released in July 2009 as a stand-alone product.  As part of TrackTec’s ongoing drive for excellence they have integrated with Mobileye N.V. technologies

TrackTec’s device (DPL3 Dual Purpose Locator) performs all the real-time standard fleet management and AVL functions, but includes a new patent-pending technology to actually identify driving habits and improve driving skills.  The pairing up of TrackTec with Mobileye’s patented vision based technologies further broadens the scope of what the driver is doing.

Amir Lorber, TrackTec’s CEO, says “Our new program will change the way a driver sees the way they drive.”  He says with a smile, “Ask anyone and they’ll tell you they’re a good driver.  Now they can learn the truth.”  

Since the system produces online reports, fleet managers can identify high-risk drivers and take preventive measures to avoid future accidents.  It isn’t only about reporting, it also gives real-time feedback to the driver which can improve driving safety.

It will add an interesting twist on the “Big Brother” technologies which have held a negative public opinion.  TrackTec is hoping to change this attitude -- like the seatbelt:  a nuisance, but at the end of the day saves lives.

The integrated product is scheduled for release 1Q 2010.

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About TrackTec:
TrackTec Ltd. designs, develops and manufactures AVL VTS full solution technologies. These Fleet Management and Tracking systems are installed globally in thousands of vehicles. Driver Behavior, Diagnostics and Profiling are their most recent success. TrackTec started out as a small Israeli start-up in 2005, was purchased in 2008 by O.R. Technologies (TLV:ORTC.TA) and is sister-company to Orpak Systems Ltd. (LSE:ORPK).

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Contact Email:
***@track-tec.com Email Verified
Issued By:Elona B. Shukron
Phone:+972-3-577-6777
Fax:+972-3-578-5977
Address:31 HaLechi Street, P.O. Box 1461
:Bnei Brak 51114 Israel
Zip:51114
State/Province:Tel Aviv
Country:Israel
Industry:Technology, Electronics, Automotive
Tags:, , , tracktec, , , driver diagnostics
Last Updated:Oct 18, 2009
Shortcut:http://prlog.org/10379784
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