Video Book Trailers become the Best New Thing since the "Kindle" for Ailing Book Industry

Oct. 8, 2009 - PRLog -- It seems these days it's all going digital. Books are downloaded onto laptops and movies are watched online instantaneously. How can authors get a leg up in this youtube.com environment? It seems a video production company has found the perfect fit.

Mohr Productions, Inc. has been making movies, promotional trailers, and commercials since 1997, but their latest success has come from a very unlikely source: Author featured book reels.

A representative of Mohr Productions comments "After producing several author-featured book trailers, and seeing the positive results, we started getting calls from other publishers requesting similar promos. This has been a great new addition to our business and we are thrilled to be helping these talented authors."

Examples of two popular "book trailers" can be found at:

Jane Velez-Mitchell: iWant

http://www.amazon.com/iWant-Journey-Addiction-Overconsumption-Simpler/dp/075731371X/ref=sr_1_1?ie=UTF8&s=books&qid=1255025878&sr=8-1

Alana Stewart: My Journey with Farrah

http://www.amazon.com/My-Journey-Farrah-Story-Friendship/...

Contact:
Mohr Productions, Inc.
213-446-6334
www.mohr-productions.com

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Mohr Productions, Inc. produces television and film projects for Broadcast TV, Internet, and Theater distribution. Award winning company is now producing book trailers for Harper Collins and other publishers. Television clients include: MTV, United Paramount, Universal, Nickelodeon, HBO, and SyFy Channel.