User Centric, Inc. Celebrates 10 Years: Impacting the Lives of Millions around the World

Oct. 8, 2009 - PRLog -- CHICAGO, ILLINOIS  - User experience research touches everyone’s life on a daily basis.  It ensures that technology is easy-to-use, intuitive and satisfies user needs.  Celebrating 10 years in the user research field, User Centric (http://www.usercentric.com) reflects on how our research positively affects the lives of millions of people every day.  From mobile phones to medical devices to enterprise software systems to navigation systems, our research and design has made life easier, safer and more convenient.

A quick search on Google reveals the broad footprint User Centric has across different products and industries:

16,500  participants tested or interviewed face-to-face
850    projects
230    consultants in our global network
200    clients
80    speaking engagements
25    countries in which we’ve conducted testing
24    Fortune 500 clients
10    years in business
4    patents
3    times on Inc 5000 Fastest Growing Companies List (2007-2009)
1    point of contact for global user research and design

Company success means continuous adaptation to the demands and challenges of new technology.  “To be successful in this industry, you have to make sure your labs are leading edge, your team is evaluating the latest research trends, and your techniques are tuned to new technology,” said Gavin Lew, Managing Director of User Centric.

Wendy Yee, PhD, Director, also noted, “We’ve been truly fortunate to have close collaborations with our clients. Our clients are the reason that we continue to thrive. It’s our privilege to be their trusted partner in user research and design.”

Growing from three consultants to 20+ US-based consultants and a global network of 230, User Centric has emerged as the "go-to" company for organizations that conduct large-scale or complex user research.  As a founding member of the UXalliance, the pre-eminent network of user research firms, User Centric recognized our client’s need for a partner who could ensure successful, seamless testing around the world.  With the upcoming release of his edited book, The Handbook of Global User Research, Managing Director Robert Schumacher, PhD, shares hard-won insights on planning, managing and executing global user research.  With guidance from contributors in over 20 countries, this book is a must read for professionals working on global research projects.

Through user research, interface design, Webinars, books, and professional journals, User Centric continues to advance and highlight the importance of the user’s experience to the bottom line.  If you are looking to enhance your customer’s experience or improve sales and retention, look up User Centric.  Chances are, we’re already on it.

# # #

User Centric is a global user research and design firm that focuses on improving user experience. Our services include usability testing, user interface design consulting, information architecture, user interface evaluations, and eye tracking. Visit http://www.usercentric.com to learn more.