Galt Mile Media announces the launch of its call tracking services to help enhance its search engine marketing campaigns. The purpose of the call tracking services are to allow clients to easily and effectively track the success of their online and offline advertising campaigns and demonstrate a return on investment for clients.
Call tracking is a service which tracks every call and all the details of those calls that come in on certain phone numbers. The main benefit of this service is the reporting and the ability to use and track multiple campaigns whether they be pay-per-click or SEO. The process works by installing a small piece of JavaScript code on the the client webpages that wish to be tracked. This snippet of code creates a tracking number that looks exactly like a phone number that is seemlessly routed to the clients phone number. A different number is assigned to each marketing campaign and each website and know where all the calls are coming from.
Galt Mile Media believes that adding call tracking services to its list of services can enhance the value of its SEO serives. Call tracking is going to become vital when spending lots of money on Internet advertising and to keep close tabs on where your money is going. Knowing who called, when, and where is crucial to maximizing the results of any website marketing campaign.
