Will Social Media Take Driver’s Seat in Search?

PRLog (Press Release) - Oct 06, 2009 -
A new study shows about one in five Internet users now use social media instead of portals and search for their online navigations, says Seattle Biz Coach Terry Corbell.

Mr. Corbell reports that’s the finding of The Nielsen Company in an online panel survey of 1800 respondents in Aug. 2009.

What type of Web sites do the respondents use for search?

• 37 percent – search engines
• 34 percent – portals (e.g. Yahoo, MSN, AOL)
• 11 percent – specific sites
• 9 percent – Wikipedia
• 5 percent – blogs
• 4 percent   – Facebook, Myspace, Twitter

(The latter three, totaling 18 percent, are considered social media.)

For more details, see the Biz Coach column entitled, “Will Social Media Taking Driver’s Seat in Search?” at http://www.bizcoachinfo.com.

As a business-performance consultant and a profit professional, Mr. Corbell also has systems and strategies to relieve a company's financial stress, which includes a financial turnaround program on a pay-for-performance basis.

Mr. Corbell provides complete solutions for a small retainer and one percent of the net-profit increase.

“To save clients time, I don’t necessarily have to look at firms’ books to see if they’re profitable,” says Mr. Corbell. “Usually, all is required is to watch the interactions of people before, during and after staff meetings. The body language, level of politeness, enthusiasm and the degree of employee participation in staff meetings often illustrate how profitable companies are.”

The Biz Coach says that’s important because highly motivated employees will drive brand equity. Employees with healthy self-esteem and morale will be collaborative. They’ll deliver strong performances and will be more enthusiastic with your customers.

Mr. Corbell has written 450+ business-coaching columns since 2001 for several media Web sites. He is a member of Society of American Business Editors and Writers (SABEW).

The Biz Coach Web site was recently developed by Solid Technology, www.solidtechnology.com, of Portland.

Mr. Corbell is managing member of CMS Associates LLC, http://www.cmsassociatesllc.com.

The Biz Coach was honored when The New York Times featured him twice. For some of his other business tips, simply enter the following headlines as key words:

• Been There... Done That... Here's How

• Advice on Taking an Entrepreneurial Leap

Mr. Corbell is writing a book tentatively entitled, “How to Watch Your Back in the Jungle – Avoiding Business Predators.”

Photo:
http://www.prlog.org/10365030/1