Shabby Apple Launches Whimsical “Carousel”
SALT LAKE CITY, Utah – September 15, 2009 - Shabby Apple, an online dress boutique (www.shabbyapple.com)
Carousel incorporates bright colors and dreamy patterns, juxtaposed with rich accents drawn from fall. Straight skirts, high waistbands, elbow-length sleeves and ruffles adorn the line.
“The carousel line adds color to the ordinary and takes one back to the days of girl-hood,” Emily McCormick, owner of Shabby Apple said. “The dresses are ultra-feminine;
The Carousel line features six dresses; Carousel, Carnival, Cotton Candy, Coney Island, Ferris Wheel and Trapeze. The dresses average $96 and feature designer fabrics by Amy Butler and Kaffe Fassett. Dresses are machine washable and line-dry for ease-of-wear.
Dresses are available at www.shabbyapple.com.
Shabby Apple offers women hip, affordable dresses, while staying loyal to their aphorism that a dress should be a one-piece outfit, no need to add anything - no tank tops, cardigans or slips necessary. The dresses are perfect for women of all ages.
ABOUT SHABBY APPLE
Shabby Apple LLC (www.shabbyapple.com)
The company designs a Shabby Baby line of dresses for girls 0-6 months to size 8, a preteen line, Shabby Sister, for young women ages 8-15, and a maternity line, Mama Apple. They will be launching a line of feminine athletic wear in September 2009.
Shabby Apple’s “Fit to Flatter” guide outlines which dresses work best for each body type. Shabby Apple also offers style advice and suggests vignettes, including shoes, accessories and purses, all available for purchase on the site.
Shabby Apple launches four lines of dresses a year and is a women-owned and operated, socially responsible company. They have partnered with Unitus, a non-profit organization in the micro finance industry, to help alleviate global poverty for millions of women and their families.



