– Will you be the one to inspire others to create great food that’s also good for the planet? The Mastering the Art of Sustainable Cooking campaign introduced by Brighter Planet this week gives Americans everywhere the opportunity to share their stories of conservation methods and help them take charge against climate change in a place where it may be the least expected: the kitchen.
The judging panel includes celebrated local food pioneer Alice Waters of Chez Panisse and Slow Food International;
The average American’s carbon footprint from food is as big as that of their car or their home. Contestants share their experiences of how they reduced their “foodprint”
“Our goal is to deepen the conversation about ways we can reduce the climate impact of our diets,” said Patti Prairie, Brighter Planet CEO. “Real-
The campaign, hosted by Brighter Planet’s unique social media web platform at www.brighterplanet.com, runs through December 31, 2009 with awards announced in January. Top awards are Amazon Kindle DXs, whose adoption is predicted by the New York Times to slash the publishing industry’s environmental impact.
